2016 BMW 7-series Spied (And we'll all be grinning)




As for BMW engines, I have a 750li that already had to have their injectors replaced in under 20k miles.
IMO, BMW's V8/V12 engines are greatly inferior to MB's offerings. BMW forums are full of problems with their engines running too hot, carbon build-ups, rough idling and short engine lifespans.
I consider MB's V8 their high point. Virtually anything else will break on the car before the engine has issues.
That said BMW doesn't spend anywhere the amount of resources and focus on the 7 as Mercedes does on it's S-Class.
Mercedes develops technologies to flow top-down it's model range.
BMW focuses it's development $ on the mid-range (5 series) and then creates an up-market model.
I am sure the new 7 will be a great improvement over the current model, but we'll see how closely it follows the 5 series (with some catch-up electronic tidbits)
I didn't say anything about reliability and my experience is great with BMW so far. BMW engine is more technologically advanced. Comparing apples to apples, Benz introduced the W222 S550 with the same drivetrain as the w221. The 7Gtronic still can't compare to the ZF's used by BMW. 2015 and they are just now getting to heads up displays. Once again no need to discount the new 7 just yet.




ZF is a savior for the worlds top brands. I can't imagine how many cars wouldn't drive well if it ZF wouldn't exist to save their bacon. That said, MB has always baked their own trannies and they believe that they are well mated to their engines.
I have experience with both and wouldn't choose a car based on the transmission.
Agree on not wanting to judge prematurely but having had both I think BMW 7 series are not quite on par.




I want to see, touch and drive one first before I make an opinion.




It seems they dislike it just as much.
I hope that BMW at least ups the ante on electronics if they don't on design. A flagship model has to stand for something after all...




People say it's going to be 300kg lighter than the S, which is HUGE.
The Best of Mercedes & AMG



Last edited by Jason B; Jan 2, 2015 at 09:18 AM.




It would have to be very large - with the majority of the room and comfort directed towards the back seat.
They'd really have to tone down the futuristic look though inside. Realistically - that would be targeting a male, executive, 40+ who would be driven daily to work - likely have clients in vehicle. Beyond the initial "This is a beautiful car" the conversation should remain business, not "look at that piece of tech, that piece of tech, this design look here, that there, etc"
BMW tends to be very aggressive in their design language (which is cool) but knowing their target customer is what pays the bills.




The spy pics seem to be of a base model car and I hope the 750 with sport package will be better. The interior seems to be low range too. It is supposed to have Bowers & Wilkins sound now, so that along with the extended leather options should make things better. Maybe not a direct S competitor but just as luxurious with it's own tech should keep things interesting.
It would have to be very large - with the majority of the room and comfort directed towards the back seat.
They'd really have to tone down the futuristic look though inside. Realistically - that would be targeting a male, executive, 40+ who would be driven daily to work - likely have clients in vehicle. Beyond the initial "This is a beautiful car" the conversation should remain business, not "look at that piece of tech, that piece of tech, this design look here, that there, etc"
BMW tends to be very aggressive in their design language (which is cool) but knowing their target customer is what pays the bills.
"The change to the luxury market has meant that customers continue to look for further exclusivity above the standard luxury sedan and that is where the 9er fits in. The S-Klasse and indeed the 7er are know as the affordable luxury segment which means sold in volume and not exclusive.
The market has changed to the fact that there is an opening above standard luxury cars for customers that want further exclusivity from a BMW and a Mercedes which is where the Maybach and the 9er come in."






As for BMW engines, I have a 750li that already had to have their injectors replaced in under 20k miles.
IMO, BMW's V8/V12 engines are greatly inferior to MB's offerings. BMW forums are full of problems with their engines running too hot, carbon build-ups, rough idling and short engine lifespans.
I consider MB's V8 their high point. Virtually anything else will break on the car before the engine has issues.
Good strategy. I think the G11 is going to look very boring but be quite the athletic drive.
Honestly the one challenger I'd be most worried about is the next Audi A8. This 7-series will be better dynamically than the S-class I bet but will not be tugging anyone's heartstrings.
I'm expecting the drive to hopefully for their sake be the best in segment, with all the CF and the fact that the W222 DOES in fact ride on the W221 chassis and isn't a revolution from the W221's drive. No question the next 7 will outdo the W222 in dynamics, question is; by how much.
BMW can really benefit from a revolution on the F01's drive, while M-B didn't need it on the W221 since it drove exactly as it should so screwing with the formula could've hurt them more than helped on the W222. The F01 on the other hand needs a revolution away from its drive, and the new 7 needs to deliver on that, and that's what can allow it to claim the class away from the W222.
Edit:
To be fair; one thing these pics don't show is the excellent proportions the car has. This is one area the 7 will have well lover the W222. BMW has modernized the F01 stance by pushing the wheels closer to the length of the car, while the W222 moved backwards in that sense, taking the W221's wheelbase and instead extending the overhangs (which they make work by as usual with newer models; shrinking the greenhouse and slinging the cabin back). I feel that BMW always does stance and proportions better than M-B, though. Also, the laser lights will be an obvious innovation in the tech field. I'm not too concerned with tech on cars, but the 7 will assumedly outdo the W222 in tech which will be marketable and catch the attention of some segment shoppers.
Last edited by K-A; Jan 3, 2015 at 02:52 AM.
M
I'm expecting the drive to hopefully for their sake be the best in segment, with all the CF and the fact that the W222 DOES in fact ride on the W221 chassis and isn't a revolution from the W221's drive. No question the next 7 will outdo the W222 in dynamics, question is; by how much.
BMW can really benefit from a revolution on the F01's drive, while M-B didn't need it on the W221 since it drove exactly as it should so screwing with the formula could've hurt them more than helped on the W222. The F01 on the other hand needs a revolution away from its drive, and the new 7 needs to deliver on that, and that's what can allow it to claim the class away from the W222.
Edit:
To be fair; one thing these pics don't show is the excellent proportions the car has. This is one area the 7 will have well lover the W222. BMW has modernized the F01 stance by pushing the wheels closer to the length of the car, while the W222 moved backwards in that sense, taking the W221's wheelbase and instead extending the overhangs (which they make work by as usual with newer models; shrinking the greenhouse and slinging the cabin back). I feel that BMW always does stance and proportions better than M-B, though. Also, the laser lights will be an obvious innovation in the tech field. I'm not too concerned with tech on cars, but the 7 will assumedly outdo the W222 in tech which will be marketable and catch the attention of some segment shoppers.
It won't matter either way, this segment is about luxury not which car corners better or can post the best skidpad numbers. The current 7-Series outdid the W221 in dynamics and it didn't mean squat as the W221 ruled the sales charts for the majority of those years. BMW is a 3-Series company and their heart ain't in the 7-Series, never has been. The key will be the tech, luxury and how well it is all integrated and functions. Like you said, we know the 7 will be sportier, but that has never helped it beat the S where it counts, the sales charts and in status.
M
Last edited by Germancar1; Jan 4, 2015 at 12:39 AM.
M
The 7 needs a sense of character and reason to get the S. Like the E38, which was BMW Large Sedan perfection.
There was a ton of plastic in that car. Complete step down from the W140 that it replaced. The ride was indeed butter but when my ABC suspension failed, THREE times in 6 years ... the catalytic converter 4 times....Engine and suspension mounts broke every year, etc.
It was all because they had recently merged with Chrysler and were low on cash - especially paying out warranty claims on chrysler cars.
Just a total disappointment. Beautiful car though. I miss her even with all those problems. It was very difficult for me to trade her in for the W221. Felt like i was throwing the old girl out. (which I was).

The 7 needs a sense of character and reason to get the S. Like the E38, which was BMW Large Sedan perfection.
Problem is - it costs a fortune for the buyer to pick a 7 series Individual.
BMW S Class Designo adds 6000 to the price tag, where as the Individual is nearly twice that much.
It certainly does give the car the IT factor.
Just look at this door in the back seat of my fathers 2014.

This is how every BMW 7 should look if this is their executive money bags car for those with the cash to spend.

very well to their new W221 in ride. If the quality was right, I think it would've been the S equivalent to the 7's E38.
Problem is - it costs a fortune for the buyer to pick a 7 series Individual.
BMW S Class Designo adds 6000 to the price tag, where as the Individual is nearly twice that much.
It certainly does give the car the IT factor.
Just look at this door in the back seat of my fathers 2014.

This is how every BMW 7 should look if this is their executive money bags car for those with the cash to spend.


While MB make it very clear that they're desperate to maintain the S as the status leader and continuous dominant in its sector. And the market clearly appreciates that passion.
Last edited by K-A; Jan 4, 2015 at 10:58 AM.



