$57,272 for the M3 Coupe in the US

CTS-V
IS-F
Audi S5 (RS5 soon?)
M3
C63


...........This is interesting. BMW is being very staregetic in its pricing and marketing. The price your quoted is very reasonable. In addition you get free mentainance, while with Mb you pay for your mentainance. I was at the dealership for service and they would not give me a loaner car, because I did not buy the car from them. They forgot to remember that I was living in another state when I bought the car. Okay, I said I'll rent a car till the next day. Nope they said, your car could be here for days, so rent a car for longer.........upto a week they suggested. Understand that my car came in for warranty sevice on a broken window regulator. It turns out that the Dealership "Mercedes Benz of Pompano" runs an Enterprise Car rental service from within its doors. My point is that not only will the C63 be significantly more expensive, it will also be significantly more expensive and aggravating to own because the dealership experience for MB cars is so poor. The C63 is a nice car though.
Ted
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.............I agree with you. I'm not a big fan of BMW in general and the M3 in particular. However as car makers study their customer base and try to position themselves favorably, I think the $57K price for a new M3 is brilliant. MB will probably offer a stripped down C63 for $65K and nickle and dime you for ever single option that should have been standard anyway. If Mb proves me wrong and offers a reasonably loaded C63 for mifd $50K range, my god they will out sell the early years of crispy creme doghnuts.
Ted
Although they probably have figured out that people are willing to pay $10k extra just to have the three-pointed star bonet on the hood. At least I was.

What will be interesting to see is if the C63 is priced against the E90 or E92 M3. A dual clutch E90 C63 equipped comperably with the C63 (leather, heated seats, & sunroof) will come in around $60k. I can definitely see MB putting the C63 base in the $63-$65k range.

Around 70k is what people who are pusrchasing the car and keeping a long time will likley want though. Fully loaded it wil be in a different quality league to the 335i, which seems to be driven by some of the most annoying drivers on the road today.
As regards supply and demand, BH BMW told me they were going to charge 25k over list on early examples. Ridiculous. Also, by this time next year the streets will be flooded with them. The M3s achilles heal is the sheer amount of them you see in non-enthusiasts hands.



