MORR Wheels | Introduction to MBWorld!
04-09-2014, 05:16 PM
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MORR Wheels | Introduction to MBWorld!
MORR Wheels, founded in 2005, has been serving the industry for nearly a decade, lurking quietly like a silent predator; being known as the industry’s “best kept secret” for a reason.
In 2006 MORR introduced the MonoForged™ VS7 to the market. A 19lb, fully forged, 6061-T6 concave monoblock wheel with a profile that was non-existent nearly a decade ago, and where the mindset was that this profile forging was too heavy and required too much material to be “efficient”. The VS7 was the first ever concave monoblock wheel made in the US, paving a road to the wheel industry as we know it today. Without knowing it, MORR was inadvertently innovating an entire industry - pioneers without credit.
MORR’s goal has always been craftsmanship above all else and has maintained an organic marketing strategy that allowed the focus to be solely on quality, engineering, and craftsmanship, serving a specific clientele that is both knowledgeable and well educated. This clientele seeks an elegant design architecture fused with an inherited motorsports DNA, that drives MORR to make the lightest, strongest forged wheels in the market.
For 2014, MORR is letting the world in on its dirty little secret, introducing one of the most versatile wheel programs with 7 different series and 65 different styles/configurations ranging from the entry-luxury SpunForged™ series to flagship series MultiForged™ Contoured and MonoForged™ Competition.
With this said, MORR is proud to announce the release of its new website to all MBWorld members. Enjoy.:
