This isn't good
However, there are no current plans to reduce the number of vehicles. “We will surely continue to offer greater variety than a brand such as Hyundai,” said Zetsche. "
Since when does Mercedes want to be mentioned in the same breath as Hyundai?
Perhaps a "delete" option for those that don't want them - but I would imagine that very few would go that route.
Automotive News / March 6, 2006 - 6:00 am
GENEVA – Mercedes-Benz will offer fewer customer options in its cars.
“We will surely continue to offer greater variety than a brand such as Hyundai,” Mercedes Car Group CEO Dieter Zetsche said.
But he also said that he plans to reduce overlapping offers, such as two sports packages on the same model.
Some Mercedes models are offered with a sports package that includes a stiffer suspension, bigger wheels and different trim. But they also are available with a package from in-house tuning specialist AMG, which includes similar treatment but different alloy wheels and additional spoilers and cladding.
Carmakers such as Mercedes and BMW boost revenue by offering customer-specified options, but doing so increases the cost and complexity of their production process.
The move is part of Zetsche’s plan to boost productivity at Mercedes.
He wants to:
* Get engineers to consider production processes early in a model’s development
* Reduce manufacturing complexity.
Zetsche said Mercedes’ benchmark for productivity and quality is Lexus, the luxury division of Japanese auto-maker Toyota.
Lexus cars come with more standard equipment than their Mercedes counterparts, but typically offer only a few options.
http://www.autonews.com/apps/pbcs.dl.../60303104/1078
Just like Lexus set MB and BMW as benchmarks to beat in the luxury category over 20 yrs ago, MB and BMW need to benchmark Lexus (Toyota) for production quality and reliability!
As for the options/standard equip, Lexus again sets the benchmark.
Things such as HID, Sunroof/moonroof, leather, power seats, 6spd Auto trans, have been established as "standard" equip by the Japanese lux auto makers.
This leaves, Nav, DVD entertainment, parking dist control, rear view camera, HUD, etc as options.
MB products would be much more competitive if they also followed this route.
Heck for a $50K+ E-class, leather seas isn't even standard? What gives?
Judging by how many E Class drivers buy the base model with no options, I'd say not too many.
A luxury car is supposed to come with bells & whistles. Otherwise its just an expensive well made car. The term "Luxury" describes conveniences that "do" things FOR you, so you don't have to do them yourself.
I mean, really, the car doesn't have to come with power windows, but it is a luxury feature added to an already well made expensive car.
If they have to charge more for them because it cost more to make the car in that country, well, so be it, but the age of a well made, stripped, luxury car are OVER. There is too much competition now for the Luxury car dollar.
He is doing the right thing. Those who can no longer afford the E class equipped as it should be will move down to a C Class which will now also include everything it should. Conmsumers drive the market, not manufacturers... and MB has finally heard the marketplace LOUD & CLEAR.
The arrogance of "Vee made zis car as it should be. You vill use it like ziss and not talk back!" is over. Dead.
Last edited by Barry45RPM; Mar 8, 2006 at 03:44 PM.
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But of course, 50K-60K price tag means you're paying 35K for the tristar emblem itself....
I don't like to admit this in public, but my other car is a Kia Sportage. Bought it used for $1000. That's correct, $1000, as in 1/55th or 1.8% of what I paid for my new CDI. AND I throw countless, abusive, in-town, bad weather, bad road, pot-hole hitting, firewood hauling, grocery-getting miles on the Kia. And it just soldiers on. No stories, I mean 0 problems in thousands of miles. It has $50 tires, $2.99 oil filters, and uses whatever motor oil is on sale.
I don't like to admit this in public, but my other car is a Kia Sportage.
Last edited by HELL ONA HARLEY; Mar 8, 2006 at 10:41 PM.
No resale value yet, like Kia....but give them a few years under their belt.
If I wanted luxury in a well equipped car at a reasonable price I would have gotten an Acura RL. The difference is that I didn't want a just another asian import that doesn't turn a single head. When my car has just had a fresh wash and it pulls out of the driveway people will look and think to themselves "now that's a nice ride". There's just something in a Benz that gives me this warm and fuzzy feeling inside that I just don't get from Lexus, Infiniti or Acura. And for me, that's why I was willing to pay more for less...
You did not elaborate on your experience w/ your CDI. I'll take a wild guess at it...
you "baby" this vehicle, wash, wax, regular oil changes @ dealer (not $20 Lube Express jobs), regular MB service intervals, avoid potholes like they,re landmines, and spend $100's or even $1,000's a year to maintain all that, right? But, it's all worth it!!!!
I don't like to admit this in public, but my other car is a Kia Sportage. Bought it used for $1000. That's correct, $1000, as in 1/55th or 1.8% of what I paid for my new CDI. AND I throw countless, abusive, in-town, bad weather, bad road, pot-hole hitting, firewood hauling, grocery-getting miles on the Kia. And it just soldiers on. No stories, I mean 0 problems in thousands of miles. It has $50 tires, $2.99 oil filters, and uses whatever motor oil is on sale.
Its Honda's Luxury Line, and even they describe it as "near Luxury" or "entry Luxury" in stature.
Did you ever notice that on every other car you've owned, that after 2 years they don't "feel" the same? They're a little "sloppier", looser, etc. The Benz still feels like the day I drove it home, over 2 years ago... Like a "Solid block of steel", tight. That comes from initial design standards to be "beefier than necessary", not just "as tough as it needs to be".
Usually I go about 2500 miles between dealer visits. Terrible.
Did you ever notice that on every other car you've owned, that after 2 years they don't "feel" the same? They're a little "sloppier", looser, etc. The Benz still feels like the day I drove it home, over 2 years ago... Like a "Solid block of steel", tight. That comes from initial design standards to be "beefier than necessary", not just "as tough as it needs to be".
Have to agree with Barry, though, that the E is one remarkably tight car. After 2 1/2 years ours still doesn't have a single squeak or rattle. I can't feel any body flex or shake at all over rough surfaces - "single ingot", indeed.
Wait...you forgot to mention...
the same "thump/clunk" downshift from 2nd to 1st on the 7sp transmission still occurs even after 2 years and countless trips to the dealerships service bay
Did you ever notice that on every other car you've owned, that after 2 years they don't "feel" the same? They're a little "sloppier", looser, etc.
My Audi is two years old and has 24K on the clock and is still rock solid. My W211 had a really annoying squeak coming from the drivers side a pillar trim @ 15,000 miles that never went away and totally irritated me up until I turned the car in @ ~30K and 2 1/2 years.
The W211 doors / trunk / hood all closed with authority and I loved that but my other cars have been even better in relation to squeaks and rattles.
i.e. Satelite radio (a $50 piece of electronics)
leather seat surfaces everywhere... probably another $200 at their cost
sunroof - come on now.. an option on an MB??
split folding rear seats..
but another plus that I have said would come of this would be the simplification of their production since they won't need two sets of parts for everything, and their workers will need less training and experience to do the job right the first time.
This is I'm sure how Lexus and Acura keep quality up... they don't too many options on their cars, and too many electronics interfaces to sort out... everything is engineered from the get go to work together, because it will have to on every car! In the end, the result is a better equipped car as "standard" and a more reliable car!
the same "thump/clunk" downshift from 2nd to 1st on the 7sp transmission still occurs even after 2 years and countless trips to the dealerships service bay

No excuse for MB to have a transmission like that. NONE, but nothing else out there says what a Mercedes does. (Yet.) ..& I'll bet that the 7 speed is the best built crappy shifting transmission out there too!



