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New cars have a 7% margin...but as you can see below
(and before people ask, no, there was no factory incentive at the time. This was just me strongarming them) Even today when the new car guy looked up my last purchase (The one below), his immediate comment was "how did they sell you a car where they lost money on?"
(result.)So maybe that's why there's no fancy boxes for everyone? Sorry?

Last edited by superangrypenguin; Sep 24, 2018 at 05:19 PM.




I am close to finalizing my order for my 2019 E450 sedan and with incentives the deal is coming at 10% off of MSRP. It is once again amazing how many dealers say that my dealer is losing money on the deal. Better get delivery fast: a few more deals like mine and they will declare bankruptcy. We may even have to take a collection for them!
I can guarantee you that no dealer sells a car at a loss, with the exception being stale cars that they have in inventory for an extended period of time. Even end of year sales are not at a loss: they make it up with additional hold backs from the manufacturer!
Will post details when I place the actual order.




