I've heard a lot of good things about the ceramic coat process but know little about it. I inquired with a local shop and received the following reply:

We use Opti-Coat Pro Plus for our ceramic coating if you want to google it. We feel it's the best out there and only want to offer the best. It is a permanent bond to your clear coat. It's two layers hand applied to every surface of your car except the front windshield. Comes with a 7 year warranty from the company and also goes on your car fax now. To cover the 350 in it would run $1495.

Can anyone give me an opinion on this price? Also if that's the going rate, is this process that good to be worth $1500?

That’s cheap if they are going to do a paint correction also before they install it. If they do not do the paint correction then it is expensive and I wouldn’t want the ceramic coating applied. Also, there are several brands out now of ceramic coatings. Some are better than others. Do your research on the brands too.
Good luck.

Frankly - cheap - with Color Correction (full body polish) in my area it's about $2400

Closer to $3.5K here for the same

Thanks gentlemen. I haven't decided yet if I really need this...seems like a great idea but I tend to keep cars for just a few years.

Ceramic is amazing, I posted about it before. I would always do it, the dirt just slides right off.