CaliforniaMark

What do you all think of this photo that Mercedes-Benz was using to market the GLK? Has the car "lived up" to this image? Would you even want it to?

http://www.luxury-cars.biz/image.php...s-glk-gray.jpg

benbow

That stock 2010 GLK seems a rather implausible for the young dudes pictured. They might opt for a black 2011 model with the AMG bumpers LED DRLs and big wheels if they had to chose a GLK over a C series with the 6.3L V8.

NYCGLK

of course not, how many 20 something year olds can afford this car even in USA.

Most I've seen are driven by 50 year dudes (no offense to anybody)

SD90

If that is the market Mercedes is going after for the GLK, I think they are WAY off! Maybe those guys just stole it and brought it back to the hood to get stripped down and sold for parts. Maybe the owner is tied up in the back? I guess Mercedes doesn't have a good theft deterrent system, maybe that is what they are trying to tell us! What a Sh*tty add!

MKenM

No offense taken but many of the people on the forum are 20 something and although most would not want to plunk down $40K+ they would surely lease one. I wouldn't surprised if close to 50% lease their vehicles.



Can't you afford $400 Mo.?

emdem

No offense either... from a 49yo owner in a 2011 black GLK with big tires :-) (btw - I came from a 2010 C class)...
and before that, an '06 xB... "and" my name is Mark from Florida - maybe a GLK is in your future ;0)


Most I've seen are driven by 50 year dudes (no offense to anybody)...

emdem

Btw - MB didn't produce that picture - just someone's interpretation...
Look at the credits at the bottom of the pic...

Spooner

I'm 31 and my wife is 28 so I think we are in the age group of the ad except we don't dress like we're homeless

I have to say most people I see driving them are twice our age.

koojo

It's definately plausible. They earlier they get people hooked the better it is for them as a business, since most people tend to stick to a specific brand of cars.

I bought mine when I was 26yo and in med school...but I think I deserve it for being in the military...

NYCGLK

Not that many...look at the age of GLK owners thread.

I was just talking about what I see on the roads. Most younger guys opt for C-class/3 series/GTI/G37.

GLK hit the spot for me, perfect 4 season versatile car, although it's not as fun as C or 3er. I really enjoy driving C300 rental around when GLK is in service.

lkchris

Anything to get far away from the Sex and the City image is great with me!

golfster

My interpretation of the thread is three guys laughing as they come upon a parked GLK at random...

"Sure, we just tagged the walls behind us with graffiti, but we don't want to deface this car."

jiw71

I purchased my GLK based on MY personal preference - pure and simple.

bobhammer

i am 21 and i bought this car becos it seems safer when it snows, and I dun think it fits the image of that commercial, I mostly see female drivers in the GLKs on the road....

Kamen

I bought a GLK to see what it would be like driving a small SUV. It's a great and solid car that's never failed me but based on personal preferences I still like sedans and to be lower to the ground. I will be moving to an E or E-Coupe after my lease ends.

emdem

Me too! I'm going to an E class in 2012...

Spooner

To me it's just the right size for my and my wife and fits our lifestyle perfectly. It pulls my dirt bike trailer with ease, but a quick wash and it's ready to go to a nice dinner. I also like that I rarely see them around where I live-I get a lot of people asking me what it is.

rmfnla

Or their wives!

MBRedux

Let's look at it again....



First it's an OLD picture... seen it for years, even before it hit our shores. Second, it's a Euro model with those black bumper accents, etc. (Kinda looks cool IMO, especially with the black side rail and larger wheels).

But around these parts (Potomac, Md., McClain Va. etc) I see kids 18-22 driving GLK's all the time... it's no real shocker. In fact, that's who the car was meant for. It's an entry level Merc like it or not, aimed at the youthful demographic.

What's wrong with that? You need to build a loyal market base to stay in business, why not start with this car? (Besides, to all you youth haters, how do you know that those weren't just some neighborhood kids hanging around a parked GLK in downtown Detroit, NYC, or even Baltimore? The contrast looks fine!)

dbtk

I believe MBUSA has a different positioning than the Euro photo referenced--more of a younger professional, probably more female, entry level MB customers (no offense to anyone).

day2104

Can't disagree with you at all. I bought mine at 30 and the military deals in Germany can't be beat. Love my GLK.

CJM Online

Sounds like my wife....28, a cardiovascular radiographer and the GLK is her first MB!

emdem

Everyone is glossing over the fact that MB had absolutely nothing to do with that picture. If it was taken with an elephant, lion and zebra, you guys would be debating if MB really wants to target African animals of a certain age...