SLK/R170: SLK Special Edition???
SLK MY04 Special Edition Details
- 7-Twin Spoke Aluminum Alloy Wheels
- Tires: Front 225/45 ZR17 Rear: 245/40 ZR17
- Special Edition Chrome Fender Badges
- Color-Keyed AMG-Design Rear Spoiler
- Sport Seats w/Charcoal Nappa Leather Upholstery
- Calyptus Wood Trim on Door, Dash and Console
- Silver-Color Instruments w/Amber Backlighting
- Trunk-Mounted 6 Disc CD Changer
Why would someone purchase this when the MY04 SLK is set to launch soon?
But I saw one of these the other day at the Home Depot of all places and my buddy went nuts over it. I love the wheels on it, I may try to get a set form the dealer. Whats the asking price for the special edition? I bet its a special edition price!
I believe the cost is around $48k
They did the same thing with the 2000 SLK230 Special Edition that included a some stuff for free (wheels, CD changer, phone) before the facelifed SLK230 and SLK320 arrived. It worked.
This time I'm not so sure. They're charging $1600 for the SE package that is supposed to add value but it's probably worth less than that. I figure $400 for the CD changer, $400 for the spoiler, $400 for the wheels and tires (in lieu of the stock wheels/tires). The seats may be worth a couple hundred if they're actually better than the regular SLK seats. The rest is fluff with no real value.
I think MBUSA is nuts. SLK sales are at an all-time low. The SE package should have been a no-cost option if they wanted to boost sales.
BTW, the price is $41,920 for the SLK230 SE and $47,370 for the SLK320 SE.



