Not sure if that's the good place to ask: Scratch on rim

It's there's a way to fix that? Took my wheels out of storage and found that. I don't get it, that wheel was on top and there was nothing on it. Anyway, any way to repair that?
http://tinyurl.com/cchndg
Around here in Michigan, I've received quotes from $80 to $110 a wheel.
Some places are even mobile and will come to you, and do the job while the wheel is still on the car.


