E-Class (W212) 2010 - 2016: E 350, E 550

HRE Open House

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Old 06-20-2013, 01:30 PM
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HRE Open House

Just wondering if any of you SoCal W212 gusy are planning on going to this thing. It's this Saturday, 6/22. Here's the thread on MBWorld:

https://mbworld.org/forums/events-ga...june-22-a.html
Old 06-20-2013, 10:49 PM
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Sent you a PM about connecting.

Do folks think they will be selling during this event and if so, should I expect significant discounts?
Old 06-20-2013, 11:14 PM
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Originally Posted by Pntblnk
Sent you a PM about connecting.

Do folks think they will be selling during this event and if so, should I expect significant discounts?
Yes we will be selling various items including wheels but at no discount.
Old 06-21-2013, 01:15 AM
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Wow...full retail while going factory direct. Thanks for the update, saved myself gas money.
Old 06-21-2013, 08:04 AM
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Originally Posted by Pntblnk
Wow...full retail while going factory direct. Thanks for the update, saved myself gas money.
I'm waiting for my 5th set, no special treatment, no discounts......
there are guys that have purchased WAAAY more wheels than me though.......maybe they get hooked up
I heard a guy got some wheels refinished for FREE, which sounds fishy

but whoever goes, take pictures!!!
Old 06-21-2013, 11:08 AM
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I get the manufacturers position as they maintain retail pricing to protect their vendors. If not the vendors lose loyalty and margin erodes over time. My gripe is that we regularly get posts for HRE distributors / dealers offering discounts to forum members. I can choose to take these siting on my couch wearing my pajama's with a click of a button. If they want me to drive to their factory for an open house there should be some kicker to the deal. Local captive market so no nationwide conflicts...MAP pricing stays in place, etc, etc...

I would think that HRE would have the foresight to bring one of the local dealers in to the event for "event special pricing" and move some product. Factory first at xx% off retail, seconds or blemished wheels at XX% discount (caps intentional for higher % discount)! Sure there is some old stock or slow moving sets they would like to move. This way their distributor model is protected, there is a revenue sharing for the event and HRE covers the cost of the marketing event plus builds customer loyalty. Just seems odd that if they are going to the time and expense of hosting a big regional event there would be a targeted revenue figure to cover the costs and appropriate model to drive those sales. Marketing speak - there is no call to action!
Old 06-21-2013, 12:11 PM
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Originally Posted by Pntblnk
I get the manufacturers position as they maintain retail pricing to protect their vendors. If not the vendors lose loyalty and margin erodes over time. My gripe is that we regularly get posts for HRE distributors / dealers offering discounts to forum members. I can choose to take these siting on my couch wearing my pajama's with a click of a button. If they want me to drive to their factory for an open house there should be some kicker to the deal. Local captive market so no nationwide conflicts...MAP pricing stays in place, etc, etc...

I would think that HRE would have the foresight to bring one of the local dealers in to the event for "event special pricing" and move some product. Factory first at xx% off retail, seconds or blemished wheels at XX% discount (caps intentional for higher % discount)! Sure there is some old stock or slow moving sets they would like to move. This way their distributor model is protected, there is a revenue sharing for the event and HRE covers the cost of the marketing event plus builds customer loyalty. Just seems odd that if they are going to the time and expense of hosting a big regional event there would be a targeted revenue figure to cover the costs and appropriate model to drive those sales. Marketing speak - there is no call to action!
You make a valid point here, my friend. It makes the event more exciting and worth the time putting in the drive to get there. Not everyone has the same approach to marketing and eliminating old stock, I guess!

Either way, it's a once a year event and always a lot of fun to do the tours and meet other car enthusiasts.
Old 06-21-2013, 12:15 PM
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Originally Posted by Pntblnk
I get the manufacturers position as they maintain retail pricing to protect their vendors. If not the vendors lose loyalty and margin erodes over time. My gripe is that we regularly get posts for HRE distributors / dealers offering discounts to forum members. I can choose to take these siting on my couch wearing my pajama's with a click of a button. If they want me to drive to their factory for an open house there should be some kicker to the deal. Local captive market so no nationwide conflicts...MAP pricing stays in place, etc, etc...

I would think that HRE would have the foresight to bring one of the local dealers in to the event for "event special pricing" and move some product. Factory first at xx% off retail, seconds or blemished wheels at XX% discount (caps intentional for higher % discount)! Sure there is some old stock or slow moving sets they would like to move. This way their distributor model is protected, there is a revenue sharing for the event and HRE covers the cost of the marketing event plus builds customer loyalty. Just seems odd that if they are going to the time and expense of hosting a big regional event there would be a targeted revenue figure to cover the costs and appropriate model to drive those sales. Marketing speak - there is no call to action!
We will eventually offer slow-moving/old stock sets, but at this point, in fairness to our dealers (who will be out at this event and may potentially offer attendees a good deal), we'd rather not.
Old 06-23-2013, 12:54 AM
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How was the open house?
Old 06-23-2013, 11:40 AM
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Thank you all for coming out. The event was a great success, we raised about $5000 for Motor4Toys, and we wouldn't have done so without your help so thank you!!!
Old 06-23-2013, 12:32 PM
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we want pictures!!!
Old 06-23-2013, 12:56 PM
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Originally Posted by HRE_Wheels
Thank you all for coming out. The event was a great success, we raised about $5000 for Motor4Toys, and we wouldn't have done so without your help so thank you!!!
Glad the event was successful and always good to see great companies donating to worthy causes. Thanks for your community involvement.

X2 from Hype....let's see those pictures.
Old 06-23-2013, 10:06 PM
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Photo coverage here: https://mbworld.org/forums/events-ga...june-22-a.html
Old 06-24-2013, 08:10 AM
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thanx!

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