Mercedes-Benz Posts Record Sales Month, C-Class Leads Charge
Thread Starter
IB Staff
Joined: Jul 2011
Posts: 664
Likes: 30
Mercedes-Benz Posts Record Sales Month, C-Class Leads Charge
Mercedes-Benz rolled into May scoring its best April sales month ever in the United States, pretty much confirming that if you own a 'Benz, you're in good company.
Read the rest on the MBWorld homepage. >>
Senior Member
Joined: Sep 2011
Posts: 356
Likes: 13
From: San Francisco, CA
'16 GL550, '12 C350
What I absolutely love about the MB's story is they are absolutely CRUSHING BMW.
BMW sales are truly dismal, and the 3-series, BMW's bread-and-butter, is down well over 30%+ MoM. They're new 7-series is a HUGE flop, they can't even move them off the lot.
When you read the latest news "///M-arketing" coming out of BMW's PR machine, they're blaming everything from gas prices, macroeconomics, to sun spots, and refuse to admit, they SUCK and made horrible strategic decisions starting in mid-2000 that has truly wrecked a once great car company. They wanted to be Toyota. They became neither. And it's going to take them many, many years to climb out of this hole they created for themselves.
I was a long-time BMW owner, from 1991 through 2008, owned quite a few BMWs including two amazing M3s. But I witnessed first-hand their relentless value-engineering, their cheapened products and over-hyped marketing that seemed to happen overnight... And I never looked back since. Because I knew it was only a matter of time before it exploded in their faces.
Well, it has exploded in their faces and all their fancy buildings ($$$) and "BMW Stores" modeled after Apple, and their unbelievably silly "Genius" program taken directly out of Apple's playbook for their cars, was a huge corporate blunder.
You couldn't even get me into a BMW dealership and I couldn't be happier or more proud of Mercedes for sticking to the "formula" and remaining true to the brand decade after decade.
BMW sales are truly dismal, and the 3-series, BMW's bread-and-butter, is down well over 30%+ MoM. They're new 7-series is a HUGE flop, they can't even move them off the lot.
When you read the latest news "///M-arketing" coming out of BMW's PR machine, they're blaming everything from gas prices, macroeconomics, to sun spots, and refuse to admit, they SUCK and made horrible strategic decisions starting in mid-2000 that has truly wrecked a once great car company. They wanted to be Toyota. They became neither. And it's going to take them many, many years to climb out of this hole they created for themselves.
I was a long-time BMW owner, from 1991 through 2008, owned quite a few BMWs including two amazing M3s. But I witnessed first-hand their relentless value-engineering, their cheapened products and over-hyped marketing that seemed to happen overnight... And I never looked back since. Because I knew it was only a matter of time before it exploded in their faces.
Well, it has exploded in their faces and all their fancy buildings ($$$) and "BMW Stores" modeled after Apple, and their unbelievably silly "Genius" program taken directly out of Apple's playbook for their cars, was a huge corporate blunder.
You couldn't even get me into a BMW dealership and I couldn't be happier or more proud of Mercedes for sticking to the "formula" and remaining true to the brand decade after decade.
Last edited by Count Laszlo; May 15, 2016 at 08:56 PM.
Newbie
Joined: May 2016
Posts: 4
Likes: 0
Suzuki Alto, Suzuki Cultus
What I absolutely love about the MB's story is they are absolutely CRUSHING BMW.
BMW sales are truly dismal, and the 3-series, BMW's bread-and-butter, is down well over 30%+ MoM. They're new 7-series is a HUGE flop, they can't even move them off the lot.
When you read the latest news "///M-arketing" coming out of BMW's PR machine, they're blaming everything from gas prices, macroeconomics, to sun spots, and refuse to admit, they SUCK and made horrible strategic decisions starting in mid-2000 that has truly wrecked a once great car company. They wanted to be Toyota. They became neither. And it's going to take them many, many years to climb out of this hole they created for themselves.
I was a long-time BMW owner, from 1991 through 2008, owned quite a few BMWs including two amazing M3s. But I witnessed first-hand their relentless value-engineering, their cheapened products and over-hyped marketing that seemed to happen overnight... And I never looked back since. Because I knew it was only a matter of time before it exploded in their faces.
Well, it has exploded in their faces and all their fancy buildings ($$$) and "BMW Stores" modeled after Apple, and their unbelievably silly "Genius" program taken directly out of Apple's playbook for their cars, was a huge corporate blunder.
You couldn't even get me into a BMW dealership and I couldn't be happier or more proud of Mercedes for sticking to the "formula" and remaining true to the brand decade after decade.
BMW sales are truly dismal, and the 3-series, BMW's bread-and-butter, is down well over 30%+ MoM. They're new 7-series is a HUGE flop, they can't even move them off the lot.
When you read the latest news "///M-arketing" coming out of BMW's PR machine, they're blaming everything from gas prices, macroeconomics, to sun spots, and refuse to admit, they SUCK and made horrible strategic decisions starting in mid-2000 that has truly wrecked a once great car company. They wanted to be Toyota. They became neither. And it's going to take them many, many years to climb out of this hole they created for themselves.
I was a long-time BMW owner, from 1991 through 2008, owned quite a few BMWs including two amazing M3s. But I witnessed first-hand their relentless value-engineering, their cheapened products and over-hyped marketing that seemed to happen overnight... And I never looked back since. Because I knew it was only a matter of time before it exploded in their faces.
Well, it has exploded in their faces and all their fancy buildings ($$$) and "BMW Stores" modeled after Apple, and their unbelievably silly "Genius" program taken directly out of Apple's playbook for their cars, was a huge corporate blunder.
You couldn't even get me into a BMW dealership and I couldn't be happier or more proud of Mercedes for sticking to the "formula" and remaining true to the brand decade after decade.
