SL/R232: Rant.
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Joined: Nov 2003
Posts: 159
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I see it as Mercedes mocking men who can afford this car. Very few young ladies, as shown in the commercials, can afford a $250k car. Is MB targeting trophy wifes? Looks like it!
SL is a top of the line Mercedes, the pinnacle of success. Entrepreneurs, C-level executives and old money are real buyers, not 20 or 30 something year old females driving down to the beach for a cocktail.
SL is a top of the line Mercedes, the pinnacle of success. Entrepreneurs, C-level executives and old money are real buyers, not 20 or 30 something year old females driving down to the beach for a cocktail.
Member
Joined: Oct 2004
Posts: 122
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the SL55 will be around 150k not 250k. I have about 15 females that work for me that could all easily afford this car. I hate to burst your bubble but the world is no longer an old white mans club. There are many female entrepreneurs and executives out there. In the past the SL was always synonymous with old people. Mercedes is clearly trying to change that image. You have kids in there 20s that make money with social media and that is the target audience Mercedes is going after. (I fit in the OWM club).
I bought my first SL at 23 and I have no issues with young men enjoying this car but I do not see how young females fit in. Is it even safe for a young female to drive a $200k convertible in the US nowadays?!
Member
Joined: Nov 2003
Posts: 159
Likes: 58
I see it as Mercedes mocking men who can afford this car. Very few young ladies, as shown in the commercials, can afford a $250k car. Is MB targeting trophy wifes? Looks like it!
SL is a top of the line Mercedes, the pinnacle of success. Entrepreneurs, C-level executives and old money are real buyers, not 20 or 30 something year old females driving down to the beach for a cocktail.
SL is a top of the line Mercedes, the pinnacle of success. Entrepreneurs, C-level executives and old money are real buyers, not 20 or 30 something year old females driving down to the beach for a cocktail.
Curious, what line of work are you in? If your female employees can afford a $200k car they must be making milly a year. Do these ladies have kids? Have you seen the back seats in the SL, doubtful child seats can fit.
I bought my first SL at 23 and I have no issues with young men enjoying this car but I do not see how young females fit in. Is it even safe for a young female to drive a $200k convertible in the US nowadays?!
I bought my first SL at 23 and I have no issues with young men enjoying this car but I do not see how young females fit in. Is it even safe for a young female to drive a $200k convertible in the US nowadays?!
Last edited by mkraft3003; Jul 2, 2022 at 08:23 AM.
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Joined: Nov 2015
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From: Scottsdale,AZ
2017 Mustang GT , 2023 BMW X3 M40i
Curious, what line of work are you in? If your female employees can afford a $200k car they must be making milly a year. Do these ladies have kids? Have you seen the back seats in the SL, doubtful child seats can fit.
I bought my first SL at 23 and I have no issues with young men enjoying this car but I do not see how young females fit in. Is it even safe for a young female to drive a $200k convertible in the US nowadays?!
I bought my first SL at 23 and I have no issues with young men enjoying this car but I do not see how young females fit in. Is it even safe for a young female to drive a $200k convertible in the US nowadays?!
B) Kids or not is irrelevant since someone buying a car like this undoubtedly has at least one additional vehicle
C) “I have no issues with young men enjoying this car but I do not see how females fit in” I honestly can’t tell if you’re joking or if you’ve somehow just been awoken from a 1940’s time capsule.
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Joined: May 2002
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From: Land of 10,000 lakes
AMG GTC Roadster, E63s Ed.1, M8 Comp. Coupe
This thread seems to have degraded into stereo types.
1. Women have always been a key demographic for the SL, at least since the R109. Actually more than men now that I think of it.
2. Women are just as capable in business, having careers and able afford this or other high-end cars.
Why not using this in marketing?
I for one see zero issues with these videos and prefer looking at a woman driving the car than some dude
1. Women have always been a key demographic for the SL, at least since the R109. Actually more than men now that I think of it.
2. Women are just as capable in business, having careers and able afford this or other high-end cars.
Why not using this in marketing?
I for one see zero issues with these videos and prefer looking at a woman driving the car than some dude
MBWorld Fanatic!
Joined: Mar 2012
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From: The Palmetto State
19 E63s, ‘24SQ8, wanting another gas guzzling V8
I’m a stay at home dad (retired at 42, 49 now, because of a breadwinner wife) and its boringly great. But to the point of only men buying these things is wrong and as others said, archaic. My wife is the one jumping up and down wanting this as her weekend/reward/ego car, if she can hold out. The sex of the person does not matter, its their drive to succeed. Just shut up and work……….then reap the rewards.
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Joined: Nov 2016
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S63 AMG Cabrio
Prices for new reeleased cars are always high.......just wait few quarters, then the price get "normal" (no premiums!) and you also get a better car where the first major glitches are fixed. Better drive a MY23 SL63, here probably even with a discount, then pay a premium for a MY22 SL63.
Here in EU are already a few (approx 50, almost) new SL63 for sale (buy now, drive tomorrow), many different colors, most of them already under MSRP, some try to get a premium, but these don't sell very fast.
Here in EU are already a few (approx 50, almost) new SL63 for sale (buy now, drive tomorrow), many different colors, most of them already under MSRP, some try to get a premium, but these don't sell very fast.
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From: Washington DC
No more MB:(
Prices for new reeleased cars are always high.......just wait few quarters, then the price get "normal" (no premiums!) and you also get a better car where the first major glitches are fixed. Better drive a MY23 SL63, here probably even with a discount, then pay a premium for a MY22 SL63.
Here in EU are already a few (approx 50, almost) new SL63 for sale (buy now, drive tomorrow), many different colors, most of them already under MSRP, some try to get a premium, but these don't sell very fast.
Here in EU are already a few (approx 50, almost) new SL63 for sale (buy now, drive tomorrow), many different colors, most of them already under MSRP, some try to get a premium, but these don't sell very fast.
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Joined: Feb 2014
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From: Miami/Washington DC
2022 AMG SL63, 2015 Ferrari 458 Spyder, 2021 ALPINA B7
If you go to " Mercedes Benz Mena Configurator " it will take you to the configurator for the Middle East.
There the cars are sold in US $ before tax - they only seem to sell the SL 55 for $ 170 k base price.
Interestingly enough, they have the performance seats as an option but only with plain Nappa leather.
Looks like the US an Canada are the stepchildren as all of Europe has the configurator up and obviously also the Middle East.
At one time in the past the US was considered a critically important market, but that seems long ago.
I do have to marvel at the craziness of MB to run ads on the SL with absolute zero information available at the dealers.
There the cars are sold in US $ before tax - they only seem to sell the SL 55 for $ 170 k base price.
Interestingly enough, they have the performance seats as an option but only with plain Nappa leather.
Looks like the US an Canada are the stepchildren as all of Europe has the configurator up and obviously also the Middle East.
At one time in the past the US was considered a critically important market, but that seems long ago.
I do have to marvel at the craziness of MB to run ads on the SL with absolute zero information available at the dealers.
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Joined: Jul 2004
Posts: 1,285
Likes: 395
Thanks for the info. Based on the S580 MSRP in both regions, that would put the SL55 under $130k in the US.
Those performance seats with Exclusive leather look killer. Bummer we can’t seem to get those here.
Those performance seats with Exclusive leather look killer. Bummer we can’t seem to get those here.
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Joined: Dec 2005
Posts: 4,846
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From: Dallas TX
2013 650i Coupe, 2010 IS250 AWD, 1999 S500
If you go to " Mercedes Benz Mena Configurator " it will take you to the configurator for the Middle East.
There the cars are sold in US $ before tax - they only seem to sell the SL 55 for $ 170 k base price.
Interestingly enough, they have the performance seats as an option but only with plain Nappa leather.
Looks like the US an Canada are the stepchildren as all of Europe has the configurator up and obviously also the Middle East.
At one time in the past the US was considered a critically important market, but that seems long ago.
I do have to marvel at the craziness of MB to run ads on the SL with absolute zero information available at the dealers.
There the cars are sold in US $ before tax - they only seem to sell the SL 55 for $ 170 k base price.
Interestingly enough, they have the performance seats as an option but only with plain Nappa leather.
Looks like the US an Canada are the stepchildren as all of Europe has the configurator up and obviously also the Middle East.
At one time in the past the US was considered a critically important market, but that seems long ago.
I do have to marvel at the craziness of MB to run ads on the SL with absolute zero information available at the dealers.
M
Junior Member
Joined: May 2022
Posts: 51
Likes: 25
GLE350
[QUOTE=mkraft3003;8604623]what’s your wait time and how much ADM?[/QUOTE
Been waiting 7 months. Dealer has no clue when production will begin, when delivery can be anticipated, whether my specs can be met but has promised MSRP whatever that turns out to be.
Been waiting 7 months. Dealer has no clue when production will begin, when delivery can be anticipated, whether my specs can be met but has promised MSRP whatever that turns out to be.
Member
Joined: Nov 2003
Posts: 159
Likes: 58
[QUOTE=Omega803;8604662]the Porsche world and delays are crazy. 2 years ago you could find multiple ones on the showroom floor. Now it is no clue when allocations are available and which options will cause a delay. I just picked up a brand new Carrera S while waiting for my SL55 and at this point I may just keep the Porsche.
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From: 🇨🇦
W463 G550 / C190 GTC //prev: W204 C63 507 / R170
The current gen G is worth every penny. Best car I’ve ever had, especially as a daily and for mixed city/highway/off-road use. I barely drive the AMG GTC, the G is that good, and our roads are that bad and so filled with traffic/potholes/cops. The dream of driving something like an SL on a deserted coastal highway is just that…
