W211 AMG Discuss the W211 AMG's such as the E55 and the E63

The 360Forged / ADV.1 story, straight from Jordan's mouth

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Old Sep 29, 2010 | 07:36 PM
  #26  
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What is the difference between cast and forged?
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Old Sep 29, 2010 | 07:52 PM
  #27  
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Forged wheels are usually lighter than cast wheels. They're made from extruded metal as one piece (made from a block of metal) instead of made in a mold (of poured molten metal.)

They have a higher density because they aren't cast and usually are much, much stronger (better weight to density ratio.) They aren't as porous as cast (so they usually stay shinier longer over time.)
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Old Sep 29, 2010 | 08:01 PM
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the secretary is HOT!
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Old Sep 29, 2010 | 08:04 PM
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Originally Posted by way2evil
What is the difference between cast and forged?
let me google that for you... http://tinyurl.com/2bhzvb7 (just bustin ya chops)
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Old Sep 29, 2010 | 08:21 PM
  #30  
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Originally Posted by beauphus
i have spent a decent amount of time with jordan while he was at 360 and since he started adv1. i am in no way shape or form a part of the organization or anything to do with either company but this "interview" is pretty accurate. bottom line is the guy blew up quick (lets just say he could market/sell better faster than he can manufacture) and it was unsustainable. the only part of it that was uncool that i saw was that while people were waiting for wheels and had their monies tied up he was floating a ton of cash for flashy toys (or so it seemed) but that is nothing new in south florida. everybody plays with other peoples money down here.

in the end i am fairly sure most people got their wheels or their money (including myself) and hopefully he earned a lesson. either way his wheels look insane and he ha a hot product. as long as he keeps his cash flow good with his manufacturer it should be a simple "order fulfillment" business.

You shouldnt be playing with customers money and keep taking orders and taking orders and keep playing. Thats a super wrong way to run your business.
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Old Sep 29, 2010 | 08:24 PM
  #31  
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Originally Posted by bigben320e
Yo. Check this out....I did some binging.

I saw those Niche rims for approx $270 a pop. http://www.carid.com/niche-wheels/sport-91384.html
The ADV's that look like them are $1420 a pop. http://www.carid.com/advanceone-whee...5-1-93793.html

The difference for the description was the Niche is cast aluminum, but the ADV's says they are forged aluminum.

So, what is the deal..are the ADV's really forged? Anyone can verify? Interesting.
they offer that one particular model in forged and cast. the cast, i think is called flow-spec. somewhere in the range of 700 or more per wheel.
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Old Sep 29, 2010 | 08:32 PM
  #32  
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Originally Posted by transferred
let me google that for you... http://tinyurl.com/2bhzvb7 (just bustin ya chops)
Fair enough. It looks like all the Niche wheels are cast, ADV are forged, and MHT wheels are also forged. I dont see the same wheels between ADV and MHT though.
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Old Sep 30, 2010 | 12:00 AM
  #33  
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Originally Posted by bmontalban
they offer that one particular model in forged and cast. the cast, i think is called flow-spec. somewhere in the range of 700 or more per wheel.
The problem is how can you tell? The wheels look exactly the same, so how could I tell what is forged or cast? I did some wild searching and only came up with the Niche and ADV's that look the same. IDK...I will reserve my next thought which is pretty much pedestrian for most to guess.
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Old Sep 30, 2010 | 12:06 AM
  #34  
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Originally Posted by 220S
Forged wheels are usually lighter than cast wheels. They're made from extruded metal as one piece (made from a block of metal) instead of made in a mold (of poured molten metal.)

They have a higher density because they aren't cast and usually are much, much stronger (better weight to density ratio.) They aren't as porous as cast (so they usually stay shinier longer over time.)
You are correct, that should be the case but there are many instances where forged rims have flown apart, cracked, and bent just as a cast wheel. I suppose it comes to the finished quality of the wheel?

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Old Sep 30, 2010 | 01:38 AM
  #35  
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email from ADV1

Subject: The truth behind ADV.1
Date: Thu, 30 Sep 2010 01:23:24 -0400

There's alot of rumors in the industry about us so we wanted to explain this mystery to our customers and competitors the facts on this months update...

The facts:
-896 sets of wheels delivered and on the road since September 2009 (only 1 year ago)
-Out of those 896 sets of wheels, not 1 unresolved issue or complaint can be found
-Nearly every reputable large and small retail Dealer in the US and Internationally stands behind us and trusts us to deliver a quality product to their customers
-The company was built from literally nothing and in 1 year produced over $4 Million dollars in gross sales despite the entire industry being against us

The bottom line is that company's do not succeed like this by ripping people off, supplying a low quality product, or not practicing good business ethics, period. Our competitors try their best to make people think otherwise in an effort to make sales instead of focusing on making their brand better and adapting to the changing market.

The questions:
Q: What's the association between ADV.1 and 360 Forged?
A: Jordan's old company, long story but in short it blew up too fast with no preparation or planning, no experience and overall combination of everything bad that can happen to a new business. Long version:
http://www.secretentourage.com/succe...dan-swerdloff/

Q: Does Jordan / 360 or ADV.1 still owe people money from 360's fall out?
A: Absolutely not, and he's publicly stated repeatedly "If anyone claims that I do, call or come by any time and if the claim is legitimate we'll go to the bank together on the spot". The reason such a bold statement is made is because 360 was sold for the amount needed to fill every open order and / or refund owed and he made sure that this was done instead of walking away with a substantial cash payment. The offer still stands, our phone number and address is below.

Q: So what's the entire story behind it all?
A: The full story is explained in detail in this interview, should anyone want verification on anything feel free to call any time, we can conference call anyone in question, in fact we'd be happy to:
http://www.secretentourage.com/succe...dan-swerdloff/

The biggest question about ADV.1: HOW?
The answer: http://www.adv1wheels.com

ADV.1 WHEELS
phone: 305.238.0058
fax: 305.238.5833
sales@adv1wheels.com
Web: http://www.adv1wheels.com
Image Gallery: http://www.flickr.com/photos/advance1/
Miami: Sales / Design facility
12385 sw 129ct. #109
Miami, FL 33186

Manufacturing / Engineering facility
Garden Grove, CA
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Old Sep 30, 2010 | 03:44 AM
  #36  
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^^^^
Nothing new there. Sounds like the usual damage control PR. Except that he still keeps trying to vindicate himself and talk about the 'competition.' imho, he needs to let that go and stop sounding like the victim.

Big question is still unanswered. Does he actually manufacture his own wheels or are they subcontracted and/or re-branded from another manufacturer.....
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Old Sep 30, 2010 | 07:57 AM
  #37  
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Originally Posted by 220S
^^^^
Nothing new there. Sounds like the usual damage control PR. Except that he still keeps trying to vindicate himself and talk about the 'competition.' imho, he needs to let that go and stop sounding like the victim.

Big question is still unanswered. Does he actually manufacture his own wheels or are they subcontracted and/or re-branded from another manufacturer.....
That, and my question also. Are the ADV's really forged and how can you tell? The Niche and ADV rims look exactly the same (minus the cap), but with a huge price difference as you see in my earlier post above.

MHT has the Niche rims on their site...IDK.

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Old Sep 30, 2010 | 12:15 PM
  #38  
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Originally Posted by bigben320e
That, and my question also. Are the ADV's really forged and how can you tell? The Niche and ADV rims look exactly the same (minus the cap), but with a huge price difference as you see in my earlier post above.

MHT has the Niche rims on their site...IDK.

From everything posted here in this thread:

Manufacturing / Engineering facility
Garden Grove, CA

MHT is in Garden Grove, i would wager MHT makes their wheels for them using ADV1's designs.

ADV1's Spec5 come in two flavors forged and cast. The cast ones are the same as the Niche from what it seems. I think in the article linked, MHT/Niche has licensed the design of the one particular wheel to offer it to a different customer base, and in sizes not produced by ADV1. Basically Niche is selling the wheels at a normal price to other enthusiats, while ADV1 is charging us a Mercedes tax.

Announcement of the cast series can be found here -> https://mbworld.org/forums/cls55-amg...es-2499-a.html

The cast wheels should be heavier than their forged counterparts. I wouldnt know if there were any visual cues to differentiate the two wheels, maybe some machining marks on the forged ones that you wouldnt find on the cast wheels.

Last edited by bmontalban; Sep 30, 2010 at 12:18 PM.
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Old Sep 30, 2010 | 05:15 PM
  #39  
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Originally Posted by bigben320e
That, and my question also. Are the ADV's really forged and how can you tell? The Niche and ADV rims look exactly the same (minus the cap), but with a huge price difference as you see in my earlier post above.

MHT has the Niche rims on their site...IDK.

Almost all cast wheels are rough/semi rough on the back of the face. Some cheap cast wheels will even have a ridge where the molds front and back halfs meet. On a forged wheel a huge press slams the billet aluminum down over a dye/mold, this process leaves the front and rear of the wheel perfectly smooth almost like it was machined. Afterwards the wheel is usually cleaned up using a CNC.
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Old Sep 30, 2010 | 11:06 PM
  #40  
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I suppose the real question is why buy wheels from a person like Jordan? I'm hoping there are some folks who have a certain respect for dignity, honesty, and moral behavior to simply not buy a product no matter how nice it might look. There are plenty of other excellent manufacturers and/or vendors to choose from out there.

Despite the controversy, I'd have a hard time buying any product from the new cast for next year's "Miami Shore." Nice fohawk, btw.
http://jordanstolemymoney.com/

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Old Oct 3, 2010 | 07:09 PM
  #41  
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h
So much for objective "journalism":

check out who the platinum sponsors are:
http://www.secretentourage.com/what-...ret-entourage/
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Old Oct 4, 2010 | 12:12 AM
  #42  
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Originally Posted by MikTrebla09
So much for objective "journalism":

check out who the platinum sponsors are:
http://www.secretentourage.com/what-...ret-entourage/
Good find. That's hilarious.
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Old Oct 6, 2010 | 12:29 AM
  #43  
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http://adv1wheels.com/blog/
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Old Oct 6, 2010 | 07:32 AM
  #44  
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He says he's matured (I don't know him), but that blog certainly doesn't support such a claim. Why engage this discussion at all, much less on his own website where his customers--many of whom probably never knew of the drama in the 1st place--will now get the full rundown from the "hater" website about the all of the drama? Nice wheels, but this dude needs a PR manager.
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Old Oct 14, 2010 | 12:08 AM
  #45  
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looks like jordan wants to settle the accusations

http://www.secretentourage.com/entre...#comment-20508
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Old Oct 19, 2010 | 01:05 PM
  #46  
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admittedly, I'm really only registered here to throw my 2 cents in, so here goes. I sent some advs back to them to be widened, it cost twice as much as I was quoted on the phone, a month longer to get them back then I was told, and they were gouged up BADLY and VERY poorly machined. This was VERY recently. Nothing has changed there. If you have had a 100% positive personal experience with ADV, seems you're in the minority. beware. Jordan; great at marketing, bad at logistics........
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Old Oct 19, 2010 | 04:18 PM
  #47  
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Originally Posted by daniel1970
admittedly, I'm really only registered here to throw my 2 cents in, so here goes. I sent some advs back to them to be widened, it cost twice as much as I was quoted on the phone, a month longer to get them back then I was told, and they were gouged up BADLY and VERY poorly machined. This was VERY recently. Nothing has changed there. If you have had a 100% positive personal experience with ADV, seems you're in the minority. beware. Jordan; great at marketing, bad at logistics........
That kind of implies that he doesn't do any in house manufacturing and that they probably are re-branded MHT/Niche wheels. They subcontract for the wheels but can't fix them because they don't have the facilities or the know-how. They're dependent on other contractors to do anything outside of just reselling another mfg's wheels.
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Old Oct 20, 2010 | 02:38 AM
  #48  
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yes ive heard people echo that sentiment. and in my search to find a reputable person to finish the job, i didnt find many of his peers that had anything good to say either. im just glad a was only trying to have a widening done. i read all the propaganda; i defy anyone that doesnt personally know someone that works there, or someone they're paying, to "flip a coin" on a 10k set of wheels.
Originally Posted by 220S
That kind of implies that he doesn't do any in house manufacturing and that they probably are re-branded MHT/Niche wheels. They subcontract for the wheels but can't fix them because they don't have the facilities or the know-how. They're dependent on other contractors to do anything outside of just reselling another mfg's wheels.
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Old Oct 20, 2010 | 04:18 AM
  #49  
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So at the end of the day, based on research, comments, etc. Get the rims from MHT?
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Old Oct 20, 2010 | 01:29 PM
  #50  
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You can't get the 3-piece ADV1 designs from MHT. You also can't get most of the forged monoblock designs from MHT. ADV1 does not make any wheels or the finishing in-house but then again 90% of all forged wheels companies out there don't make then in house either. I still have big trust issues with ADV1 because of the history; however, they have been delivering wheels and I have not heard many complaints.
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