Tag: Company

Although being in the top levels of luxury car manufacturing is an exclusive and status-laden domain, it is not always as lucrative as the mother companies would like it to be. Daimler itself experienced this with its underperforming Maybach division, which it hoped to tap in battling Bentley and Rolls-Royce, whose ownership is in the

While everyone thought that the deal between AMG and Ducati was just a partnership, it seems that Dr. Z has inked a deal with the Italian motorcycle manufacturer and has brought it under the Daimler AG family. According to exclusive first-hand sources, the deal is worth just under $15 Billion, which is a pretty heft

Mercedes-Benz is among the world leaders when it comes to automotive powertrain technology, from the performance front to the greener side of things. Recent developments have led to lean-burn technology aimed at reducing a vehicle’s emissions as well as improving its fuel efficiency. This is something that the United States won’t be able to take

Viewers following the Ultimate Factories series being produced by National Geographic will be gratified to learn that the next installment will feature a build of none other than Mercedes-Benz’s luxury supercar, the SLS. Choosing the SLS from the myriad, and deserving, choices would have been an easy task for the producers of the TV segment

It seems that Mercedes’ parent company Daimler is looking at India with new vigor. Following its relaunch of the Maybach ultraluxury brand and the introduction of the G-Class with the AMG G55, Daimler has launched an excusive brand of trucks labeled BharatBenz for the Indian market. Says Dieter Zetsche, Chairman of the Board of Management

Mercedes-Benz USA and Penske Automotive Group, the world’s second largest automotive dealer, are currently negotiating an agreement that would move the distribution, sales and marketing smart USA to MB USA. This agreement is expected to be completed by the time the second quarter of 2011 ends. The move is in line with the smart brand’s

In a sign of the company’s cooperation strategy with other manufacturers, Daimler AG, in cooperation with Toray Industries of Japan have announced a joint venture effort in making automobile parts. It seems highly unusual for Daimler to partner with Toray, a textile manufacturer, in forming a company to make car parts but this announcement is