You have to use Google Translate if you don't read German, but it was just announced that the EQS AMG is dead. Limited production will continue until May for those who still want one.
You have to use Google Translate if you don't read German, but it was just announced that the EQS AMG is dead. Limited production will continue until Mai for those who still want one.
why is OLA still on his seat after AMG SL, AMG EQS, AMG C63, EQC and others...
His chair is definitely on shaky grounds and the entire German Auto Industry is panicking. Some managers like the most recent head of AMG are still in denial as can be seen from his most recent interview where he thinks the problem is that they haven't explained the new C63 well enough to their customers. If only that was the problem. Traditional customers that have made them a success are leaving. China is gone, and the performance car clientele is turning their backs on performance EVs. There's just no pedigree or history in these cars and if you actually try to use the performance they offer, you just spend your time waiting at the chargers. Even those who have more money than they can spend on cars steer away from EV Hypercars such as the Rimac Nevera and now that Rimac owns Bugatti they are coming out with a V16 that has some hybrid assist. Formula E is DoA, and EVs are appliances no matter how fast they go.
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Originally Posted by W205C43PFL
Interesting, I mean, I thought they actually sold pretty well over the less performance oriented EQ models.
I'm just going to cut and paste facts from Google, draw your own conclusion about what the problem really is:
In 2022, 37% of all Mercedes-Benz cars sold were in China, and 18% of the company's revenue came from there.
Mercedes-Benz has rethought its electric vehicle (EV) strategy... The company is now investing more in developing more efficient internal combustion engines and hybrid technology.
In 2024, EVs are expected to surpass ICEs in China, and this trend is expected to continue into 2025.
The 3% decline to 1.98 million vehicles was led by a slump in deliveries in China.. Sales in the country dropped 7% to 683,600 cars from a year earlier.
Maybe Mercedes should go back to turbo diesels. Hmm... (I'm rethinking)
I think the design is ahead of its time, and the lack of sound is a retro to a good silent movie compared to a modern Marvel or Michael Bay Transformers movies.
The Achilles heel to EV performance are short range, weight despite the makeup for power and torque, and adoption rate. People don't like radical changes.
The EQS AMG is a radical change even for straight line acceleration . . . something AMG does better than BMW M in the past. There is a noticeable difference between a 3 second EV amg and a 3 seconds ICE amg in the the wild compare to drag strips. Never under estimate a performance EV.
Performance aside, the EQS has every luxury of the S class and more tech. Design is subjective, so I won't go there.
I don't really understand the idea of pedigree or history of racing other than it is a psychological one. The Lucid Sapphire whoops ***, but it is not getting the press maybe because of price and the company's financial status. If the company financials were more sound, and price 100k cheaper, I would likely get one.
I don't really understand the idea of pedigree or history of racing other than it is a psychological one.
Pedigree and history is what gives a car more value than the simple sum of its parts. It's why certain cars become collector items and some are worth 10+ times more now than they were originally sold for. It makes them special and desirable. It's how we associate value with something that goes beyond its material value. The value of an EV is the sum of its parts, and often not even that. There's nothing beyond that. It's the car equivalent of a smartphone that is outdated as soon as the new one comes out and nobody cares about the old one anymore. It's a throwaway product. Classic EVs will likely never exist. You might see some of them in a museum at some point like you can go see the original Mac if you want.
Whether you care about that or not is a different story. Nobody needs an AMG or similar performance car to get from A to B. These cars are bought for different reasons that go beyond mere transportation. There are plenty of A to B cars if that's what you are in to. Something like an AMG has to evoke emotion. EVs have largely failed at that. As much as people dismiss the sound of a traditional car, the human hearing is an essential sense and we get uneasy if something doesn't make a sound. It's why movies are better with sound effects and soundtracks. It's why they add fake sound effects to scenes that take place in space, even though sound doesn't travel in space. Nobody is gonna watch silent space ships duking it out. You can dismiss it as much as you want, but depriving the senses isn't a winning recipe, unless all you want is a quiet A to B commuter car. The fake sound stuff that car manufacturers are trying isn't really cutting it, either. AMG and others are fighting for relevance in the age of EVs. They are trying to save the performance car, but it isn't really working, because what makes ICE performance cars desirable is completely missing in performance EVs, and speed isn't everything especially when in most places you can't legally drive faster than the speed limit.
Most people think it looks like a melted jellybean. All it needed was a facelift. Look at what Toyota did with the Prius... drag went up a little but it looks soooo much better. I really don't care about a few miles of extra range.
Mercedes needs to stop listening to people who don't own EVs and who don't want to own an EV, ever.
Pedigree and history is what gives a car more value than the simple sum of its parts. It's why certain cars become collector items and some are worth 10+ times more now than they were originally sold for. It makes them special and desirable. It's how we associate value with something that goes beyond its material value. The value of an EV is the sum of its parts, and often not even that. There's nothing beyond that. It's the car equivalent of a smartphone that is outdated as soon as the new one comes out and nobody cares about the old one anymore. It's a throwaway product. Classic EVs will likely never exist. You might see some of them in a museum at some point like you can go see the original Mac if you want.
Whether you care about that or not is a different story. Nobody needs an AMG or similar performance car to get from A to B. These cars are bought for different reasons that go beyond mere transportation. There are plenty of A to B cars if that's what you are in to. Something like an AMG has to evoke emotion. EVs have largely failed at that. As much as people dismiss the sound of a traditional car, the human hearing is an essential sense and we get uneasy if something doesn't make a sound. It's why movies are better with sound effects and soundtracks. It's why they add fake sound effects to scenes that take place in space, even though sound doesn't travel in space. Nobody is gonna watch silent space ships duking it out. You can dismiss it as much as you want, but depriving the senses isn't a winning recipe, unless all you want is a quiet A to B commuter car. The fake sound stuff that car manufacturers are trying isn't really cutting it, either. AMG and others are fighting for relevance in the age of EVs. They are trying to save the performance car, but it isn't really working, because what makes ICE performance cars desirable is completely missing in performance EVs, and speed isn't everything especially when in most places you can't legally drive faster than the speed limit.
It is remarkable what people would pay for a C Class with a V8 stuffed in it and a couple of extra letters of labeling. I'm sure that Mercedes appreciated the profitability of those models.
When it comes to AMG, I tend to agree with you that the current EQ line doesn't really suit the name. That said, and whether you agree or not, I think there's room for an EV hotrod. Will it make all the noise and have the visceral engagement you enjoy? Maybe not. There's room for both, and we have both in our garage. My wife's car is a BMW with a B58 and that thing sings.
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Originally Posted by superswiss
Pedigree and history is what gives a car more value than the simple sum of its parts. It's why certain cars become collector items and some are worth 10+ times more now than they were originally sold for. It makes them special and desirable. It's how we associate value with something that goes beyond its material value. The value of an EV is the sum of its parts, and often not even that. There's nothing beyond that. It's the car equivalent of a smartphone that is outdated as soon as the new one comes out and nobody cares about the old one anymore. It's a throwaway product. Classic EVs will likely never exist. You might see some of them in a museum at some point like you can go see the original Mac if you want.
Whether you care about that or not is a different story. Nobody needs an AMG or similar performance car to get from A to B. These cars are bought for different reasons that go beyond mere transportation. There are plenty of A to B cars if that's what you are in to. Something like an AMG has to evoke emotion. EVs have largely failed at that. As much as people dismiss the sound of a traditional car, the human hearing is an essential sense and we get uneasy if something doesn't make a sound. It's why movies are better with sound effects and soundtracks. It's why they add fake sound effects to scenes that take place in space, even though sound doesn't travel in space. Nobody is gonna watch silent space ships duking it out. You can dismiss it as much as you want, but depriving the senses isn't a winning recipe, unless all you want is a quiet A to B commuter car. The fake sound stuff that car manufacturers are trying isn't really cutting it, either. AMG and others are fighting for relevance in the age of EVs. They are trying to save the performance car, but it isn't really working, because what makes ICE performance cars desirable is completely missing in performance EVs, and speed isn't everything especially when in most places you can't legally drive faster than the speed limit.
I think you are right. Hotrod is definitely a term that invokes classic cars. In any case I am a firm believer that there is room for both ICE and EV's. I also think there is room for a performance EV.
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Originally Posted by GreasedFolgore
I'm not sure whether I agree or not. Perhaps "hotrod" should remain an ICE thing:
It is remarkable what people would pay for a C Class with a V8 stuffed in it and a couple of extra letters of labeling. I'm sure that Mercedes appreciated the profitability of those models.
Same thing could be said about what people are paying to have a Mercedes Star on their 4 or 6 cylinder commuter car instead of just buying a Honda Accord or similar. They come with leather seats, too.
It is remarkable what people would pay for a C Class with a V8 stuffed in it and a couple of extra letters of labeling. I'm sure that Mercedes appreciated the profitability of those models.
what's remarkable about it?
I agree with you, I think any for-profit company would enjoy profits/making money from a popular product.
I agree with you, I think any for-profit company would enjoy profits/making money from a popular product.
Yeah, I had a pretty good laugh at the ignorance in this comment. Clearly he has no clue about the AMG products. I agree the AMG products have good profit margins, but so does the S Class and other models at the top end of their products. That's how luxury goods work. The more expensive they are, the more desirable. It's called the Veblen effect.
Same thing could be said about what people are paying to have a Mercedes Star on their 4 or 6 cylinder commuter car instead of just buying a Honda Accord or similar. They come with leather seats, too.
That's how luxury goods work. The more expensive they are, the more desirable. It's called the Veblen effect.
So if nobody wants to buy your creaky rattle box for $100,000 then just raise the price to $200,000! Brilliant!
I'm really not surprised sales are slumping. If it's any consolation I'm sure the new Jaguar designed by gay teletubbies will sell even worse. They're clearly using the same strategery though.
So if nobody wants to buy your creaky rattle box for $100,000 then just raise the price to $200,000! Brilliant!
I'm really not surprised sales are slumping. If it's any consolation I'm sure the new Jaguar designed by gay teletubbies will sell even worse. They're clearly using the same strategery though.
The Jaguar new branding...the funniest explanation I heard was an Australian car guy saying "it is like you asked AI to develop and advertising campaign to destroy a luxury car company." For a while, I thought we were being punked, and they were going to roll out the real campaign after getting all of our attention. But it seems to be the real deal.
Hood on the prototype Jaguar is so long you could fit a V16 in there. Even AI wouldn't design an EV like that. That takes real stoopidity, not artificial intelligence.
I really wasn't joking about their strategery though. Jaguar sales slumped because they're some of the most poorly built vehicles you can buy for around $100 grand, so price of new Jaguar will start at 200K. :slapself: Note to the executives at Jaguar: They're called the 1% because that market is really really small. You might want to try aiming for a larger market.
Slideshow: A one-of-one U.S.-spec Mercedes-Benz SLR McLaren Roadster became even rarer after a factory-backed transformation at McLaren's headquarters.
