G Class (W463A) Produced 2019-Present: G550, G63 AMG

21 G63 who’s selling at MSRP?

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Old 12-26-2020, 11:09 AM
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21 G63 who’s selling at MSRP?

Looking to lease a new 21 G63 special order. Who’s willing to move the car at MSRP? Will make the deal in the next week or so. One dealer quoted me $50k over and another $30k but I remember seeing a few members able to secure theirs at sticker.
Old 12-26-2020, 11:28 AM
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2021 MB AMG G63
From what I've seen, very few people have been able to get a 21 G63 at MSRP. Most of those who have are scheduled for 12-18 months out.
Old 12-26-2020, 01:03 PM
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the lowest I heard is $15K ADM - and thats already for a loyal customer
Old 12-26-2020, 05:12 PM
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ADM is reality:(

Hi All, Today I was quoted 50K ADM with past relationship (2015 S550 coupe) @140K MSRP.
March build/ April delivery. Also called next state over no relationship and they wanted 45K Adm but I had to finance through MBusa. I’d be really grateful for only 15k. Is this car just at it’s hottest point in the market? Thanks
Old 12-26-2020, 07:48 PM
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2019 G63 E1; 2017 G550 4x4^2; 2016 G63
I have an 19 E1 and two other Gs (16 G63 and 17 4x4) and am getting a new G63 next month at MSRP. I ordered it in October and got the dealers allotment, so only a 3 month wait. Some dealers are just not that interested in cultivating long term relationships ..... mine is fortunately.
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Old 12-26-2020, 07:49 PM
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Originally Posted by ThreeGs
I have an 19 E1 and two other Gs (16 G63 and 17 4x4) and am getting a new G63 next month at MSRP. I ordered it in October and got the dealers allotment, so only a 3 month wait. Some dealers are just not that interested in cultivating long term relationships ..... mine is fortunately.
care to share which one?
Old 12-26-2020, 07:53 PM
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2019 G63 E1; 2017 G550 4x4^2; 2016 G63
Originally Posted by phillyreem
care to share which one?
Prefer not to be too specific, but they’re in NJ .... they are doing ADM for new customers (I saw an emerald green they had for 50k over), but they treat existing customers differently (at least my experience)
Old 12-26-2020, 07:57 PM
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Originally Posted by ThreeGs
Prefer not to be too specific, but they’re in NJ .... they are doing ADM for new customers (I saw an emerald green they had for 50k over), but they treat existing customers differently (at least my experience)
So sharing the name of the dealership hurts you how? You responding on a forum about who’s budging on a new G63?
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Old 12-26-2020, 09:51 PM
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Originally Posted by ThreeGs
Prefer not to be too specific, but they’re in NJ .... they are doing ADM for new customers (I saw an emerald green they had for 50k over), but they treat existing customers differently (at least my experience)
Just call around, if you can wait 1year plus, you can get Msrp. Lots of dealers quote 25k adm, but will take less when you’re serious
Old 12-26-2020, 10:05 PM
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2021 G63 AMG, 2013 Toyota Camry
I got mine at MSRP and had to wait 12 months. I also financed with them and bought multiple products (Extended Warranty, Pre-Paid Maintenance + Tire / Wheel).
Old 12-26-2020, 10:56 PM
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Originally Posted by MS616
I got mine at MSRP and had to wait 12 months. I also financed with them and bought multiple products (Extended Warranty, Pre-Paid Maintenance + Tire / Wheel).
where? Was it in cali?
Old 12-27-2020, 01:11 PM
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I was quoted 10k over MSRP to order a G63 at MB of Wappingers Falls.
Old 12-27-2020, 02:35 PM
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2021 Arabian Gray AMG G63: 2022 RAM TRX Lvl2
I paid 10k ADM over, placed mine in August and will take delivery in March, so 7 month wait for me.
Old 12-27-2020, 04:40 PM
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i paid 15k ADM for my G63 at NJ dealer but my family members are huge customers of theirs even though this was my first Benz 😎

Agree with other poster, every customer is treated differently depending on situation....
Old 12-29-2020, 12:30 AM
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I'm not a fan of the G class, I think its a bus but wife has always liked them. She was lucky enough to [size=13px]survive[/size] a life time of a serious illness and thought I would spoil her (we are very [size=13px]fortunate[/size]). Worked with a MB dealership advertised a vehicle at MSRP and after several emails/texts they then informed me that they want 50K over the MSRP. False advertising and dishonest. I was unaware that MB allowed their dealers to do this. I understand private individuals or non MB affiliated dealers but MB must be sanctioning this behavior. No wonder all the allocations for a desirable vehicle are hard to get because dealers are grabbing them for [size=13px]themselves. So [/size]the dealers are generating a shortage with long waits and then hiking the price. This tars the brand and give dealership everywhere a bad name. I would say to everyone wait and special order and stop this nonsense as there are [size=13px]plenty[/size] of good vehicle out there.
Old 12-29-2020, 12:39 PM
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Originally Posted by E63Wsantini
I'm not a fan of the G class, I think its a bus but wife has always liked them. She was lucky enough to [size=13px]survive[/size] a life time of a serious illness and thought I would spoil her (we are very [size=13px]fortunate[/size]). Worked with a MB dealership advertised a vehicle at MSRP and after several emails/texts they then informed me that they want 50K over the MSRP. False advertising and dishonest. I was unaware that MB allowed their dealers to do this. I understand private individuals or non MB affiliated dealers but MB must be sanctioning this behavior. No wonder all the allocations for a desirable vehicle are hard to get because dealers are grabbing them for [size=13px]themselves. So [/size]the dealers are generating a shortage with long waits and then hiking the price. This tars the brand and give dealership everywhere a bad name. I would say to everyone wait and special order and stop this nonsense as there are [size=13px]plenty[/size] of good vehicle out there.
Oh fer crying out loud. For the millionth time. MBUSA has no control over what a dealer sells a car for. If they did everyone would pay MSRP for every car and how many of you would like that? I thought so.
Cars are commodities and the market determines the price. Sometimes you get a big discount, sometimes you don't, sometimes if you really want a limited issue car now you have to pay a premium.
There are almost 400 Mercedes dealers across the country. This morning there were 22 G 63's in Priority 2-3 (unsold) status. that's not a lot of cars considering the demand.
Finally, ALL cars are advertised on the dealer website at MSRP. Even though on some of them(2020 S Class) you can get almost $20,000 off sticker. Now, would you rather pay the sticker price for the S Class because it was advertised that way???
I didn't think so. Bottom line stop complaining, if you want to pay MSRP find a dealer that will take your order and get you a car in a year or pay the market price and get one now.
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Old 12-29-2020, 12:59 PM
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I'm just a consumer and appreciate you taking your time to explain how the industry work. Could dealers take allocations they receive from MB ahead of customers waiting in line with deposits? My question is, are they making the problem worse. Don't answer if it upset you, 2020 has been upsetting enough.
Old 12-29-2020, 01:46 PM
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Originally Posted by E63Wsantini
I'm just a consumer and appreciate you taking your time to explain how the industry work. Could dealers take allocations they receive from MB ahead of customers waiting in line with deposits? My question is, are they making the problem worse. Don't answer if it upset you, 2020 has been upsetting enough.
I suppose that they could. Although most of the bigger dealers have stopped taking any orders @ MSRP. If a dealer wants to sell @ MSRP they will if its an order or not. Most dealers see that the market for the car is well over MSRP and have adjusted their pricing accordingly. It's a business decision. Frankly I think that any dealer that sells a G 63 @ MSRP is doing themselves a disservice. The goal of any business is to maximize profitability. If any of you out there are business owners and your business is willingly forgoing a profit I'm sure you would be upset by that. I understand if you have a customer that has a long standing relationship with your dealership, you take care of those people. However, the VAST majority of G 63 sales have been to people with no prior relationship with the selling dealer.
I get calls all the time from people across the country that have never done business with us looking for a G 63.
Old 12-31-2020, 05:40 AM
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Originally Posted by mercedesmax
I suppose that they could. Although most of the bigger dealers have stopped taking any orders @ MSRP. If a dealer wants to sell @ MSRP they will if its an order or not. Most dealers see that the market for the car is well over MSRP and have adjusted their pricing accordingly. It's a business decision. Frankly I think that any dealer that sells a G 63 @ MSRP is doing themselves a disservice. The goal of any business is to maximize profitability. If any of you out there are business owners and your business is willingly forgoing a profit I'm sure you would be upset by that. I understand if you have a customer that has a long standing relationship with your dealership, you take care of those people. However, the VAST majority of G 63 sales have been to people with no prior relationship with the selling dealer.
I get calls all the time from people across the country that have never done business with us looking for a G 63.
I agree with much of what you are saying, but I'll add that some dealerships will sell at MSRP to a new customer just to establish a relationship with a new customer who will likely be a repeat customer in the future. A little good will now can go a long way towards future profitability. It's not always about making the money that's right in front of you right now. There is a good chance if the customer can afford a $150K-$200K truck they are a great potential future customer if you treat them well now.
Old 12-31-2020, 08:07 AM
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Originally Posted by The Butcher
I agree with much of what you are saying, but I'll add that some dealerships will sell at MSRP to a new customer just to establish a relationship with a new customer who will likely be a repeat customer in the future. A little good will now can go a long way towards future profitability. It's not always about making the money that's right in front of you right now. There is a good chance if the customer can afford a $150K-$200K truck they are a great potential future customer if you treat them well now.
sorry but in 99.9% of the cases, this is not reality unless the dealer is hurting... its usually the other way around especially with a G63... the consumer first establishes a relationship and then the dealer may in the future accommodate. With such a supply/demand imbalance for the G63, any “favors “ go the established customers... sucks but thats the reality. Usually never the other way around.
Old 12-31-2020, 08:18 AM
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Originally Posted by spourreza
sorry but in 99.9% of the cases, this is not reality unless the dealer is hurting... its usually the other way around especially with a G63... the consumer first establishes a relationship and then the dealer may in the future accommodate. With such a supply/demand imbalance for the G63, any “favors “ go the established customers... sucks but thats the reality. Usually never the other way around.
I'm not saying that it isn't the case 99.9% of the time. I'm saying it's sometimes good business to spread some goodwill now for a long term return. It's not the customer's responsibility to establish the good relationship with the dealer. If there are managers/owners of dealerships teaching that kind of thinking to their salesforce then they won't have many return customers. Any business owner knows it's easier to keep customers than it is to constantly have to find new ones.
Old 12-31-2020, 09:32 AM
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Originally Posted by phillyreem
So sharing the name of the dealership hurts you how? You responding on a forum about who’s budging on a new G63?
Some of us have built long term relationships with dealers and their staff, many of which become personal on some level. I would not share the information, they would not appreciate it.

As for scoring a 63 at msrp, not happening. Every few weeks or so someone always posts a similar thread, with similar replies. Ready to act quick on one, etc.. Order one and wait or pay over. There are no short cuts. I had a colleague that bought two 63's together same day off the lot and guess what, he paid 50 over for each.
Old 12-31-2020, 09:39 AM
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Originally Posted by The Butcher
I agree with much of what you are saying, but I'll add that some dealerships will sell at MSRP to a new customer just to establish a relationship with a new customer who will likely be a repeat customer in the future. A little good will now can go a long way towards future profitability. It's not always about making the money that's right in front of you right now. There is a good chance if the customer can afford a $150K-$200K truck they are a great potential future customer if you treat them well now.
That's not happening. In a typical retail environment perhaps. What is happening to the G63 is similar to Rolex and other hot watch brands, unless you have a strong buy history you aren't landing a Daytona anytime soon. No one is going to sell you a 63 at retail and leave money on the table. Furthermore, I'm sure there are loyal customers with strong by history that they can pick up the phone and call that will happily come in same day and pick up that 63.
Old 12-31-2020, 10:48 AM
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Originally Posted by places
That's not happening. In a typical retail environment perhaps. What is happening to the G63 is similar to Rolex and other hot watch brands, unless you have a strong buy history you aren't landing a Daytona anytime soon. No one is going to sell you a 63 at retail and leave money on the table. Furthermore, I'm sure there are loyal customers with strong by history that they can pick up the phone and call that will happily come in same day and pick up that 63.
Except it does happen... In fact it happened to me in August, and there are others on here who have managed to get them at MSRP who didn't order them. I'm not saying it's easy, but it does happen, and persistance is key. It just depends on how willing you are to do the leg work to find one versus just paying the premium to a dealer that wants ADM. Luck can certainly play into it as well. I'm also not saying dealers shouldn't put and ADM on a commodity that demands the premium. I'm just saying a little good will can go a long way.

For instance, in my case I called around to a few dealers that had them on their lots, and this particular dealer had one on the lot that was sold but not picked up yet. I sent my wife just to look at it so she could see the interior to make sure she liked the new body style. The initial buyer wasn't able to buy it, so a week later the manager called and told me it was available. Sold it to us at sticker, and we had never purchased anything from them in the past. I was so pleased I went ahead and put a deposit down on a 2021 model as well with them, and gaurantee I will continue to reach out to them in the future for my MB needs. They might not have gotten a few grand over sticker on this one truck, but they now have a customer that buys high end vehicles regularly and will be a return customer.
Old 12-31-2020, 02:40 PM
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2023 G63
Definitely depends on being at the right place and having a bit of luck, but not impossible to get at MSRP as a new customer.


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