BMW 7 Series vs Mercedes S-Class vs Audi A8




My personal opinion:
Cosmetically: W223 > A8 > 7-series
Comfort: W223 > A8 > 7-series
Driving dynamics "fun aspect": i7 > 7-series M760 > W223 > A8 > W223 PHEV
Drivetrain: 7-series M760 > A8 > i7 > W223 > W223 PHEV
As a daily-drive and all-in-one versatile vehicle: 7-series M760 > W223 PHEV > W223 > A8 > i7
Overall: non of them is ideal but I'd go with W223 PHEV > W223 > i7 > 7-series M760 > A8. I personally prioritize versatility with comfort and cosmetics if I have to let go some aspects when choosing a toy.
This is all based on the current generation for me. If the 2020-2022 BMW M760 V12 was in that list, I would rank it first for every single category. Also, given the design and issues of the newer high-end sends, I am also tempted to look into Bentley, a pre-owned one makes a ton of sense nowadays.
Last edited by S_W222; Oct 13, 2023 at 04:46 PM.




Last edited by S_W222; Oct 14, 2023 at 11:32 AM.
But, I'm new to the brand, maybe I just don't get Mercedes buyers, and I'm mistaken.




But, I'm new to the brand, maybe I just don't get Mercedes buyers, and I'm mistaken.
Last edited by S_W222; Oct 14, 2023 at 04:51 PM.
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2021 S580L 4MATIC
Bottom line is the GLS is a family vehicle, not designed specifically for high luxury. I would very happily buy one as a family vehicle, but for me personally to daily I would much rather have a Range Rover.
2021 S580L 4MATIC
This highlights the problem though. The W223 was all new 2 years ago, it shouldn't be considered an "older woman" alongside the Audi design which dates to 2019. The 223 is just not very fresh or exciting.




Its about to be all EV for the next generation too. It will be interesting to see how it does considering the A/S8 are already pale in comparison for sales, may become even more niche/rare when they go full EV.







