Mercedes Squeezes Into World of BDSM for the New SL
BDSM isn’t the norm for car advertisements, yet for some unknown reason, Mercedes has decided that’s exactly what people want, or at least people looking to buy the company’s new SL roadster. In an ad that even 50 Shades of Grey fans would likely find uncomfortable, Mercedes wrapped its new SL and Russian supermodel Natasha Poly in boa-constricting blue latex.
The latex used is from “famed latex fashion designer” Atsuko Kudo, who stated in a company press release, “They’re both [the SL and Natasha] so similar, both are sexy, curvaceous and super shiny.” That’s right, Atsuko is a latex fashion designer.
Seriously, words fail me on why Mercedes’s ad department decided that BDSM was the right way to go. I mean, we all get the joke about SL owners and swinger parties, but this might be a bit too extreme for even them.
What do you all think? Is this getting you hot under the collar for the new SL? Or is this just weirding you out like it is me?