Mercedes to continue EVA2
As for sales figure, let's compare i7 to EQS in the USA for 2023:
In 2023, ~6,688 EQS sedan vehicles were sold. (https://media.mbusa.com/releases/mer...-sales-q4-2023). How many i7's were sold in 2023?
A total of 10,811 7 series were sold in 2023 (https://www.press.bmwgroup.com/usa/a...language=en_US). Assume that 43% of the 7 series sold were i7, (https://www.bmwblog.com/2023/02/15/b...-series-sales/), that would only be 4,648 i7 sold compared to 6,688 EQS sedans.
However, I dug a little deeper and found this site https://www.chinamobil.ru/eng/cars/bmw/i7/sales_usa/ which said only 3,288 i7 were sold. Not sure how reliable these data are since BMW don't seemed to published i7 data that I could find. I love to have someone give me more reliable data on the i7 sales figure for 2023. So far, EQS sedan still outsold i7 in 2023 until further data shows otherwise.
Last edited by MB37; May 22, 2024 at 10:13 PM.
In 2023, ~6,688 EQS sedan vehicles were sold. (https://media.mbusa.com/releases/mer...-sales-q4-2023). How many i7's were sold in 2023?
A total of 10,811 7 series were sold in 2023 (https://www.press.bmwgroup.com/usa/a...language=en_US). Assume that 43% of the 7 series sold were i7, (https://www.bmwblog.com/2023/02/15/b...-series-sales/), that would only be 4,648 i7 sold compared to 6,688 EQS sedans.
If you look at the sales spread you can see that those crazy leases we had last summer really helped their sales for the year, you can see them pick up and fall off around that time
If you look at 7 series sedan sales figures and you figure ~ 45% of those are i7s, its outselling the EQS slightly:
Last edited by SW20S; May 23, 2024 at 08:51 AM.
So along that line, get your i7 and enjoy the heck out of it especially in the backseat arena. As others would say, put your money were your mouth is, and come tell us about all the wonderful things about the i7; I know it is one of BMW's most technological advance vehicle to date. I test drove the EQS first myself, and then I went on this forum to read about the owners' feedback and carefully analyzing. When the deal was right, I pulled the trigger and said, don't worry 7er, my daughter who is learning to drive, will take good care of you. 
Why did MB decided that the EVA2 platform should go on a little farther? Money does talk!
So along that line, get your i7 and enjoy the heck out of it especially in the backseat arena. As others would say, put your money were your mouth is, and come tell us about all the wonderful things about the i7; I know it is one of BMW's most technological advance vehicle to date. I test drove the EQS first myself, and then I went on this forum to read about the owners' feedback and carefully analyzing. When the deal was right, I pulled the trigger and said, don't worry 7er, my daughter who is learning to drive, will take good care of you. 
Why did MB decided that the EVA2 platform should go on a little farther? Money does talk!
Makes total sense they would continue the platform, they will tweak it and get it to where it will appeal to a wider variety of people.
I was hoping this isn’t accurate but checks out speaking to folks in MB. 5-6 years from now EVA2 is replaced.
The Best of Mercedes & AMG
What I think is happening is all the manufacturers made the same mistake, thinking that the public wanted the physically larger cars in the EV range. That is, a continuation of the ICE strategy of larger and larger vehicles. However, the market has shown that is not the case, and the manufacturers are in a situation where they need to reorient to the demand that is present in the market instead of pushing their planned large vehicles.
The EQE is also not selling well. The sedan is averaging less than 400 units a month, only about 100 units a month better than the EQS.
The bottom line is the whole EQ line experiment has been a failure. Their plan to make EV and ICE vehicles alongside each other that offer similar aesthetics and packaging is a better move.
"The unification of the two models follows disappointing sales of both the S-Class and EQS, with deliveries of the ICE car plummeting by 37% in the first quarter of 2024. This has resulted in S-Class production being cut to just a single shift at the Factory 56 facility in Sindelfingen, Germany, which also produces the EQS.
So the S-class has to last 10 years, and EQS 9 years before model change? That's a very long life cycle.
They would have a hard time in sales.




The EQE is also not selling well. The sedan is averaging less than 400 units a month, only about 100 units a month better than the EQS.
The bottom line is the whole EQ line experiment has been a failure. Their plan to make EV and ICE vehicles alongside each other that offer similar aesthetics and packaging is a better move.
Last edited by HBerman; Aug 31, 2024 at 04:04 PM.
"The unification of the two models follows disappointing sales of both the S-Class and EQS, with deliveries of the ICE car plummeting by 37% in the first quarter of 2024. This has resulted in S-Class production being cut to just a single shift at the Factory 56 facility in Sindelfingen, Germany, which also produces the EQS.
I would have bought an EV S Class for sure, but I didn't even consider the EQS because its too unusual looking. I think there are a lot of people out there like me.

It would be a sin not to drive an i7 before going to the dark side and get a 23' AMG EQS loaded with S-class+ options. The only thing an EQS has less than the current S-class is space in the backseat arena. However, I did not test drive the m70 since it was not available at the time. In short, the i7 is the chauffer car while trying to maintain it's driver's car status. It's not necessarily inferior to the EQS, but it does not have anything superior to the EQS aside the backseat arena. That's it. So if you are big on rear seating and design is equal, get the i7.
The EQS is a forward design language. Right or wrong direction, it's a technological advancement in automotive without a doubt. Is it the design that people don't like or because it is an EV, or both? Who cares. I'm driving the damn thing, and blowing doors off 99% of the ICE out there while making my sandwich with Grey Poupon, and that's all it matters.

The Mercedes EQ cars - especially the EQS models - offer an unparalleled combination of driving experience, luxury, and technology. BMW and Audi are okay but there is definitely white space between Mercedes and the rest. The Porsche one I find compelling but it is more of a practical sports car than a luxury car. Those are the only two which appeal to me right now.
And as context I have also driven BMWs for a large number of years - I have owned 6 BMWs, 5 Mercedes, and 3 Porsches so I don't think I have any particular brand bias here.
Obviously these products just haven’t landed with consumers..which is why Mercedes is going in a different direction.




The Mercedes EQ cars - especially the EQS models - offer an unparalleled combination of driving experience, luxury, and technology. BMW and Audi are okay but there is definitely white space between Mercedes and the rest. The Porsche one I find compelling but it is more of a practical sports car than a luxury car. Those are the only two which appeal to me right now.
And as context I have also driven BMWs for a large number of years - I have owned 6 BMWs, 5 Mercedes, and 3 Porsches so I don't think I have any particular brand bias here.
I said before If they put the EQS drivetrain in the W223 S Class I would have bought it, I just don't like the way they look...which is not an uncommon opinion.
That said the data also suggests that BMW has a better strategy because they can probably electrify more of their line up with less capex, and therefore win more overall share.
https://www.coxautoinc.com/wp-conten...les-Report.pdf
I think everyone here is saying a little bit of truth about EV (EQ) and current times. The design language has not been received well in this particular segment (possibly affected by adjusted markets such as the small EVs), the technology is without a doubt, one of the best in the market, and negative EV sales are affected by market conditions, infrastructure, and general public sentiments. That leaves us with timing which changes everything. And so we continue onward. Enjoy the ride while you're on it because at some point, you'll get off.








