SL-Class (R230) 2003 -- 2012: Discussion on the SL500, SL550, SL600

SL/R230: SL550 pricing

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Old 05-13-2006, 09:22 PM
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SL550 pricing

hey guys, im new to the forum. I want to purchase a 2007 SL550. Im in encino,ca. What can i expect to pay for the SL? Any help is greatly appreciated. How much room is there to negotiate on price?
Old 05-13-2006, 11:09 PM
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I'd say that it's fair to ask for around $10k off on the price. Expect to come out with at least $8k.

Normally, when I go into a dealership, I order the car and the price that I come to agree to is sticker price out the door with the additional warranty and tax included in the sticker price.
Old 05-13-2006, 11:23 PM
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Offer $250 + invoice and be prepared to leave a deposit if they accept. Anything more than $500+ invoice is too much unless you have money to burn like some on this forum.
Old 05-15-2006, 01:39 AM
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Why would a dealer take $10k off a model that just came out?
Old 05-15-2006, 02:11 AM
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2006 SL 500
Originally Posted by skirby015
hey guys, im new to the forum. I want to purchase a 2007 SL550. Im in encino,ca. What can i expect to pay for the SL? Any help is greatly appreciated. How much room is there to negotiate on price?

I agree with the last post by freak...why would a dealer offer $10k off on a car that just came out and seems to be very popular with a lot of buzz. As a recent shopper and purchaser of a 06 SL500 here in Southern California I would offer this based on my experience. In Southern California you can achieve significant savings off of invoice if you are willing to purchase a new previous year SL500. But if you would like a current year SL550 my guess would be that you will pay $2000 over invoice or more at Southern California MB dealerships. I tried the $500 over invoice offer (touted by a few on this forum) on my 06 SL500 2 1/2 months after release and got no play here in Southern California. I ended up paying $2000 over invoice which I was happy with.
Old 05-15-2006, 05:53 AM
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Hmm, I better check with that pricing. I know that I can get that pricing for the sedans but maybe it's not the same way with the SL Class.

However, that's the pricing that I'd expect from my dealership for non-AMG sedans, non-convertible CLKs (unless in winter), SLKs, Gs, and probably even the CL.

Say the sticker was $50k, I would expect to pay $50k including the car with the options, the title/registration, the tax, and the extended warranty.

This probably doesn't apply for new models though. But the SL isn't really a new model, it's just an update. Although it does have a different engine. Really hard to say. I've done this kind of deal on a facelifted model, but not on a facelifed model that also had a new engine in it.
Old 05-15-2006, 02:17 PM
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550SL Pricing

From what my dealer tells me (believe it or not) Mercedes is keeping the supply low on these new cars. They had 6 sold and only 3-4 coming in for the next few months. He told me he could sell all he gets at list. I don't doubt him. I think this new model is well worth the price. The power was substantially boosted, but the price only went up about about 2 grand.
I got mine last week, and I never thought I would say this, but it's well worth the price. The car is awesome.
Old 05-15-2006, 02:24 PM
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The dealers are "trying" to sell this car for +msrp. I doubt you will be able to find this car at invoice, or even a few thousand plus invoice. If you really want the car, then offer MSRP. Otherwise, wait 6 months and you should be able to find a good deal.
Old 05-15-2006, 04:46 PM
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Originally Posted by Stockinv
I got mine last week, and I never thought I would say this, but it's well worth the price. The car is awesome.
The new SL550 is on my "short list", so can you tell me more about the "..well worth the price. The car is awesome." quote? I saw from previous posts that you had earlier driven the SL500 and I'm wondering about the comparison of the 2 models. You mentioned that the previous engine seemed fine to you, so how does the additional 80 horsepower feel ? Do the SBC electro brakes feel less "touchy" ? Any other comparative comments ?
Old 05-15-2006, 04:55 PM
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My dealer was willing to go invoice on a 07...
the 550 is not setting the world on fire as the 500 did in 02..
Some dealers may not be willling to deal that much on 07's because they have 06's on the lot still. As far as supply goes that is dependent on the number 0f 2006's remaining on dealers lots. The more leftover 06's the less 07's you are going to see... It would be dumb for benz to release a bunch of 2007's with a boatload of 2006's still floating around.. they would have to put some serious incentives on the 2006's to get them to sell.
Old 05-15-2006, 05:36 PM
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Originally Posted by MBZFAN55
The new SL550 is on my "short list", so can you tell me more about the "..well worth the price. The car is awesome." quote? I saw from previous posts that you had earlier driven the SL500 and I'm wondering about the comparison of the 2 models. You mentioned that the previous engine seemed fine to you, so how does the additional 80 horsepower feel ? Do the SBC electro brakes feel less "touchy" ? Any other comparative comments ?
I received the car, the Anniversary Edition, last Thursday. I'm in the break-in phase, so I haven't pushed the car as of yet. However, the interior is beautiful, the car is very comfortable and the handling is excellent. The car is so stable and solid that if I closed my eyes I wouldn't know I was in a two-seater. The engine is very responsive, without hesitation. I hardly touched the gas petal and I was doing almost 80 on the highway. It's not recommended to go faster than that during the break-in period, 1000 miles.
The brakes feel somewhat soft to me, compared to my 750i BMW. The car has bluetooth connectivity (with the $350 module), navigation and satellite radio. When I'm in the car, I feel like I'm in a very special place. I've never had this feeling with any other car. It's a piece of artwork on wheels.

Last edited by Stockinv; 05-15-2006 at 05:50 PM.
Old 05-16-2006, 06:57 AM
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2006 SL 500, 2003 E 320
When you say the price only went up $2000 for the 2007, in reality the differential is much more. First you may have to pay over invoice and since they are giving discounts of $10,000-$15,000 or more on the 2006 the difference in price can be quite substantial.

Last edited by bosco; 05-16-2006 at 07:00 AM.
Old 05-16-2006, 02:17 PM
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True enough, but it's not an apples to apples comparison. The 2007 is changed from the 2006. There is a big jump in hp and some design changes.
You'll always receive discounts at the end of the model year. I'm sure the same will occur when the 2008's come out. A lot of the difference is the premium one pays to be an early purchaser.
Old 05-16-2006, 04:49 PM
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Originally Posted by BiTurboBenz
Offer $250 + invoice and be prepared to leave a deposit if they accept. Anything more than $500+ invoice is too much unless you have money to burn like some on this forum.
this is just insane. For a new 2007 SL550? I just bought one, and I would have been embarassed to offer my dealer $500 over.
Old 05-16-2006, 04:55 PM
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Originally Posted by Stockinv
I received the car, the Anniversary Edition, last Thursday. I'm in the break-in phase, so I haven't pushed the car as of yet. However, the interior is beautiful, the car is very comfortable and the handling is excellent. The car is so stable and solid that if I closed my eyes I wouldn't know I was in a two-seater. The engine is very responsive, without hesitation. I hardly touched the gas petal and I was doing almost 80 on the highway. It's not recommended to go faster than that during the break-in period, 1000 miles.
The brakes feel somewhat soft to me, compared to my 750i BMW. The car has bluetooth connectivity (with the $350 module), navigation and satellite radio. When I'm in the car, I feel like I'm in a very special place. I've never had this feeling with any other car. It's a piece of artwork on wheels.
I took my sl550 (50th) down to the local airport, since it now is past its breakin period. I was able to pull consistent high 4s from 0-60 mph. (traction off, launch at ~2000rpm) much better than my old 05sl500.

Enjoy!
Old 05-16-2006, 05:44 PM
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Originally Posted by tomd
I would have been embarassed to offer my dealer $500 over.
That is pretty sad. Mercedes-Benz sales people could never make me feel embarrassed, actually I prefer to embarrass them. They have too much of an ego and sometimes you have to bring them back to reality. Just treat them like Honda/Chevy sales people. The R230 has been out since 2001, no reason to pay more than $500 over invoice right now.
Old 05-16-2006, 06:04 PM
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Originally Posted by BiTurboBenz
That is pretty sad. Mercedes-Benz sales people could never make me feel embarrassed, actually I prefer to embarrass them. They have too much of an ego and sometimes you have to bring them back to reality. Just treat them like Honda/Chevy sales people. The R230 has been out since 2001, no reason to pay more than $500 over invoice right now.
The owner of the local MB dealership is a family friend. And reality is not "500 over invoice right now". Speaking of ego.............
Old 05-16-2006, 06:35 PM
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Originally Posted by tomd
The owner of the local MB dealership is a family friend. And reality is not "500 over invoice right now". Speaking of ego.............
Bleh, people are going to believe whatever the hell they want. No point in trying to convince them otherwise. It just sucks that people want to put out misinformation about the sale price of a car.

BOTTOM LINE: If you want to buy a 2007 SL550 as of May 16, 2006, you won't get it an invoice price. Shoot for MSRP and be firm.

End of thread.
Old 05-16-2006, 07:42 PM
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Originally Posted by tomd
The owner of the local MB dealership is a family friend. And reality is not "500 over invoice right now". Speaking of ego.............
Do you mind asking him....realistically what should i expect to pay for the sl550? I appreciate evryones input but the numbers are all over the board.
Old 05-17-2006, 12:04 AM
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IMHO $500+ invoice is what this car is worth. These dealers get 3% of the MSRP holdback not to mention better allocations of lesser models everytime they sell an SL. How many people out there these days (oil $$$) are looking for a 5.5 liter gas-guzzling V8 that only carries one passenger and can really only be driven in warm, dry weather?

If you want to pay more so be it, I just don't think this car is worth more than what I have stated in this May 16, 2006 market. Then again, I have no clue what I am talking about because I paid less than $100,000 for my SL600 that stickered for over $130,000.
Old 05-17-2006, 01:41 AM
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2006 SL 500
How many people out there these days (oil $$$) are looking for a 5.5 liter gas-guzzling V8 that only carries one passenger and can really only be driven in warm, dry weather.

The answer: Lots here in year round warm, dry affluent Southern California. As I said in my last post on this thread, no Southern California MB dealer is going to sell a recent release SL500 or SL550 for $500 over invoice. In cold climes like New Jersey they would probably do anything at the right time of year to get a $130,000 car off their lot.
Old 05-17-2006, 06:19 AM
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Originally Posted by So Cal Sam
How many people out there these days (oil $$$) are looking for a 5.5 liter gas-guzzling V8 that only carries one passenger and can really only be driven in warm, dry weather.

The answer: Lots here in year round warm, dry affluent Southern California. As I said in my last post on this thread, no Southern California MB dealer is going to sell a recent release SL500 or SL550 for $500 over invoice. In cold climes like New Jersey they would probably do anything at the right time of year to get a $130,000 car off their lot.
Admittedly, my local MB dealer is not a huge superstore. They sell only about 400 MBs, per year, to customers mainly in western Massachusetts and northern Connecticut. Still, none of their allocated SLs have stayed on their lot for more than a week or so (since 2003). Most were special ordered. Even us folks in cold weather climes enjoy our toys!
Old 05-17-2006, 08:33 PM
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Originally Posted by So Cal Sam
How many people out there these days (oil $$$) are looking for a 5.5 liter gas-guzzling V8 that only carries one passenger and can really only be driven in warm, dry weather.

The answer: Lots here in year round warm, dry affluent Southern California. As I said in my last post on this thread, no Southern California MB dealer is going to sell a recent release SL500 or SL550 for $500 over invoice. In cold climes like New Jersey they would probably do anything at the right time of year to get a $130,000 car off their lot.

I must agree...if you live in areas where snow is basically guaranteed come winter(NJ)...then you'd be able to get a very good discount right before and during the winter months but areas like Cali and FL probably have a much stronger market for selling roadsters henace the problem of getting it for under MSRP in those areas
Old 05-17-2006, 10:22 PM
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Originally Posted by blazinginder
I must agree...if you live in areas where snow is basically guaranteed come winter(NJ)...then you'd be able to get a very good discount right before and during the winter months but areas like Cali and FL probably have a much stronger market for selling roadsters henace the problem of getting it for under MSRP in those areas
Thats just the opposite here in Fl... you can get a SL all day long for at invoice or a few hundred over.
Old 05-17-2006, 11:17 PM
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Originally Posted by lorinserbenz
Thats just the opposite here in Fl... you can get a SL all day long for at invoice or a few hundred over.

Haha...guess that makes me WRONG


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