AMG: Once you own one, you can't go back.





The past few weeks have been a wrestling match in my head, as my '07 E63 began its rapid approach to the 100,000 mile mark after years of ownership and road trips, I knew that I needed to get something else to help take the mileage burden off of my beloved steed. Then, as we left Indiana en route to our Canadian holiday home for Christmas, and the mileage crossed that epic 100,000 mile mark, the urge to buy another car hit high gear. But what do I buy?
Let me give some background. Being in my 30s, with a wife and young daughter, cars have always been important in my life. From as far back as I can remember there have always been fast cars around me. From my grandfather taking me for flat out rides in his blown Chevelle SS when I was only about 8 years old, to the migration into Porsches and my first NSX soon after I got my drivers license. My viewpoint on cars has always been that they are an exciting outlet, relaxation point, and a gift to be able to enjoy ones that make you happy just from looking at them. I have never been terribly uptight about cars, and have always tried my best to appreciate good fortune, and share the cars with people whenever possible. In college I was lucky enough to enjoy a couple of NSXs, 911s, a 348ts, an Esprit S4, and some other more normal cars, as commuter cars for school, and always let responsible friends try out their time behind the wheel so that they could get the same smile on their face that I enjoyed every day. Many people thought I was nuts when I showed up driving a 348ts in the snow, but I had fun, so who cares? LOL!

Fast forward to graduation from college, getting that first job where you feel like you are on top of the world, and my rush to spend those first pay checks as fast as humanly possible. LOL! I almost immediately went down to the dealership and ordered a silver M3 and loved it. Another NSX, an S2000, and a second M3 after that, and I met my wife (who had an S2000 and is a 'car chick'), and we both agreed that we could never own boring cars. Years passed and we had our daughter, and I refused to let her first ride home being in my mother-in-laws boring Toyota Camry….it would be in my M3. Nothing less.

Then 'Daddy mode' kicked in, and I decided I needed to transport my child in something the size of a bank vault….and the 7-Series was purchased on a whim. It was huge, built like a tank, and rode wonderfully. But something was missing. Oh yeah! FUN!! When I got in the car, I felt like I should be retired, and I was only 32 years old. So the 7-Series was promptly dumped and I started looking for M5s. I went to drive the E60 M5 and decided I hated it. So what the hell else could I get that would be safe enough to survive a nuclear blast, yet not boring, and would have the ability to burn fuel with the quickness by simply tipping the gas pedal forward? 'Well….I hear Mercedes AMG cars are pretty quick…maybe I will check one of those out,' I said to a friend.
I started searching online and there was all of ONE Mercedes E63 for sale in a 150 mile radius of Indianapolis…and it was black. No way in hell was I buying a black Mercedes. Nope. Not in a million years. 'But, there is a white E63 for sale in Texas, so maybe I will go drive that black one and see if I like it…but I probably won't like it,' I remember thinking. Mentally I had (on impulse) figured I would just order an Audi S5 for the all-wheel drive capability and would call it a day. No way would I buy a Mercedes. They are for retired old guys at the country club, right?
So I took a friend with me and went to drive the E63. He asked me if I suddenly joined AARP because I was too young to have a Mercedes, he said. I agreed. We walked up to the menacing black E63 on the lot with its tinted windows and immediately I remember thinking, 'Wow….that looks pretty good in person…hmmm…I wonder how it sounds,' and moments later I was sitting in the driver's seat with the ignition key and pushing the start button on the gear shift and listening to the growling bark of the engine and exhaust note. 'Woah….that sounds pretty damn good,' and my friend agreed.
About 10 minutes later after entering the highway and punching the gas and feeling like I had been hit from behind by a freight train from the brutal acceleration of 507 hp being unleashed all at once, my friend and I were giggling like school children and agreeing that this was NOT what we had expected. I went home, signed on to MB World and researched the car, found the safety ratings showing that the E63 was built from pure granite almost, and had so many airbags and crumple zones that if it hit a bus the bus would probably lose….oh, and it did 0 - 60 mph in about 4.5 seconds….hehehe…yep, this will work just fine. A few days later, the car I had no intention of buying was in my garage.

Fast forward to now. The search for a new car. I thought to myself, 'You know…maybe we should check out what else is out there,' and I looked into other cars. I went to drive the all new Lexus IS-F, the BMW M3, and some other more 'normal cars', and kept coming back to one very unavoidable factor: AMGs are addictive. Once you own one, you don't want to own anything else.
I looked at the offerings from Japan, and they were all great value for the money. There is NO doubt that they would cost much less to own over the long run, and they are less expensive to buy. But driving them I felt like I was in a coma. No pulse rise on start up, and damn near falling asleep while driving.
I stopped in to look at Maserati and quickly determined that it sounded amazing, but I would be afraid to drive it 50 feet without concern that it would break down.
Audi and BMW….interesting, but their interiors were so numb and antiseptic
that I could not imagine spending large periods of time in them. Plus, the dealer network from my previous experience with them was NOT favorable at all. Mercedes has ALWAYS treated me like a king, and treated my family and I like we were part of their family.
So the decision was made….another AMG is the ONLY answer. We started looking into the C63 and E63, and then decided that we cannot go backwards on power or size. So the E63 is the only choice. Having narrowed it down to two particular cars, we expect to have another E63 in the garage right around the first part of the new year.
So we will have a W211 and W212 E63 AMG taking up residence next to each other in our garage….there is no other answer. It packs a magical balance of power, style, safety, reliability, amenities, innovation, and elegance that is unmatched for the price. Backed by a wonderful dealership (at least ours is), and a feeling that you are on top of the world when taking it in for service….there is no way to go backwards. The car commands respect, and there is nothing else I would rather have my family in, especially if they were involved in any sort of accident. Protecting my family made me choose to buy the absolute safest car that I could afford….it just so happens that the car also puts a smile on my face every time I start it up, or see it in the parking lot. AMG ownership really is something special, and a gift that anyone who owns one should take time to appreciate. It is a world class luxury car hiding the soul of an off the hinges wild race car underneath slightly understated skin. Once you own one….there is simply no way to go back to any other car. Everything else is just less than this in every other way. Enjoy my friends. We are all very blessed to have these keys in our hands, and cars in our driveway. All the best.
Last edited by Meeyatch1; Dec 26, 2013 at 09:00 PM.
I had driven M5 V10 before that and heard good things about M3 but when I drove the E55
I put a deposit down lol
Maybe go up a notch and try S63 or S65 lol
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I actually went and drove the S63 and S65 and decided against them for two reasons.
1.) I preferred the handling of the E63 over the two S-Class AMG cars.
2.) The sensation of speed in the S63 and S65 is just too isolated and quiet for me. In the E63 you feel a little more 'kick', and hear the roar much more...I like that.








I met some cool people and every AMG owner really cares for their cars.
Last edited by rios; Dec 27, 2013 at 12:22 AM.
The C63 is blisteringly fast and does have a harsh ride, but a huge improvement over the Jeep.
I believe that the AMGs are very addictive. A lot about our going forward will be determined based upon our success with these cars. Enjoying the cars is all part of it.









Enjoy the new ride!





Enjoy the new ride!








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