Daimler Design Boss Says Electrification Will Kill The Traditional [3-box] Sedan
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Daimler Design Boss Says Electrification Will Kill The Traditional [3-box] Sedan
“Electrification will kill the three-box sedan for several reasons,” Gorden Wagener told TopGear during the Munich motor show. “Aero is one. Secondly, with a six-inch battery pack a three-box sedan simply doesn’t look good, it looks s***. You have to do something that visually digests the height....
"That’s why we came up with that bold design with the EQ models, because it looks stretched, it looks stylish. So that [electrification] will change the proportions of cars."
(source motor1 article)
Even though I'm personally likely to buy an EQS, I still don't like the exterior as compared to the W223.
"That’s why we came up with that bold design with the EQ models, because it looks stretched, it looks stylish. So that [electrification] will change the proportions of cars."
(source motor1 article)
Even though I'm personally likely to buy an EQS, I still don't like the exterior as compared to the W223.
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I'd say he's right to a degree. Even Tesla's Model 3 and S are, to some degree, based on giving people what they expect in car design, not what 'naturally' flows from having a low-slung battery and relatively tiny electric motors. The current crop of Mercedes EVs may not be conventionally stylish, but they're more in line with what EV tech dictates. That and I doubt an EQS owner will be crying when they get that extra range from the aerodynamic design.
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That is BS! Compare the Taycan and the Audi GT to the unsightly design of the EQS and EQE. It can be done… MB just were stupid and decided to go for the stupid ugly “One Bow” design.
Where is the “One Bow’ design for the EQS SUV? What is that MB? It wouldn’t work in a SUV? No $h!t!?! It doesn’t work in the sedan either!
Where is the “One Bow’ design for the EQS SUV? What is that MB? It wouldn’t work in a SUV? No $h!t!?! It doesn’t work in the sedan either!
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That is BS! Compare the Taycan and the Audi GT to the unsightly design of the EQS and EQE. It can be done… MB just were stupid and decided to go for the stupid ugly “One Bow” design.
Where is the “One Bow’ design for the EQS SUV? What is that MB? It wouldn’t work in a SUV? No $h!t!?! It doesn’t work in the sedan either!
Where is the “One Bow’ design for the EQS SUV? What is that MB? It wouldn’t work in a SUV? No $h!t!?! It doesn’t work in the sedan either!
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That is BS! Compare the Taycan and the Audi GT to the unsightly design of the EQS and EQE. It can be done… MB just were stupid and decided to go for the stupid ugly “One Bow” design.
Where is the “One Bow’ design for the EQS SUV? What is that MB? It wouldn’t work in a SUV? No $h!t!?! It doesn’t work in the sedan either!
Where is the “One Bow’ design for the EQS SUV? What is that MB? It wouldn’t work in a SUV? No $h!t!?! It doesn’t work in the sedan either!
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That is BS! Compare the Taycan and the Audi GT to the unsightly design of the EQS and EQE. It can be done… MB just were stupid and decided to go for the stupid ugly “One Bow” design.
Where is the “One Bow’ design for the EQS SUV? What is that MB? It wouldn’t work in a SUV? No $h!t!?! It doesn’t work in the sedan either!
Where is the “One Bow’ design for the EQS SUV? What is that MB? It wouldn’t work in a SUV? No $h!t!?! It doesn’t work in the sedan either!
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They were going for range, I agree, but I'm not sure that was the best choice, at least at the high end of the MB line, meaning the EQS. Most families that can afford an EQS are multi-car families, and if range is an issue can have an ICE or hybrid in addition to their EV. I would rather they had given up 3-5% of range if it meant getting something significantly prettier, as in the Vision. Just imo.
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He's not wrong in a sense, the design does benefit from smoother aero, and even in regular sedans (non-EV's) the three-box sedan has been slowly being changed into a more sleek, almost "fastback" design with a very short and smooth rear end that is similar to that of a coupe or four-door coupe. We are in a transitionary period, with technology only getting better and advancing quickly we will be getting better EV's in the future, with these simply being the first generation of EV's. With range being the primary concern for EV's at the moment, I guess they wanted to take the chance in order to boast a competitive edge, and range is one area that the EQS really does excel at more than its competition. My thought process is maybe once the battery and EV technology has advanced enough after this transition period, maybe so that long ranges are easy to achieve and better to manage, maybe then the design will become more traditional (or retro) by then.
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He's not wrong in a sense, the design does benefit from smoother aero, and even in regular sedans (non-EV's) the three-box sedan has been slowly being changed into a more sleek, almost "fastback" design with a very short and smooth rear end that is similar to that of a coupe or four-door coupe. We are in a transitionary period, with technology only getting better and advancing quickly we will be getting better EV's in the future, with these simply being the first generation of EV's. With range being the primary concern for EV's at the moment, I guess they wanted to take the chance in order to boast a competitive edge, and range is one area that the EQS really does excel at more than its competition. My thought process is maybe once the battery and EV technology has advanced enough after this transition period, maybe so that long ranges are easy to achieve and better to manage, maybe then the design will become more traditional (or retro) by then.
M
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Yeah designs are getting swoopier, that is the total opposite of what he was complaining about with cars having to get taller to hide batteries. So no he isn't right, he's actually wrong, like totally. The new Audi and Porsche EVs sedans are as slick as anything on the road.
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M
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Yeah designs are getting swoopier, that is the total opposite of what he was complaining about with cars having to get taller to hide batteries. So no he isn't right, he's actually wrong, like totally. The new Audi and Porsche EVs sedans are as slick as anything on the road.
M
M
