I drove a new BMW I7 and…….
I could live with the crystal, it's mostly the front that makes me wince. Better on the EV, and I mean no insult when I say it's not for me, but it's not.


BMW's AC and climate comfort glass has always been an issue. Anything above blower speed 2 is way too loud in my 7 and leaving the car in the sun for even just an hour feels like a sauna. Max AC takes forever to cool down the interior to a comfortable level. The IR reflecting glass from MB, especially the one with a metallic blue sheen on an S class or an older X164 GL550 rejects heat so much better
BMW's AC and climate comfort glass has always been an issue. Anything above blower speed 2 is way too loud in my 7 and leaving the car in the sun for even just an hour feels like a sauna. Max AC takes forever to cool down the interior to a comfortable level. The IR reflecting glass from MB, especially the one with a metallic blue sheen on an S class or an older X164 GL550 rejects heat so much better
According to the numbers I can find:
The new G12 model introduced in 2016 sold 13,000 units in the US that year.
The new G70 model introduced in 2023 sold 11,000 units in the US that year.
And in 2024, we are almost to September, they have sold 5,000 units in the US so far this year.
Care to share your stats...?
Last edited by polo1; Aug 22, 2024 at 01:50 PM.
According to the numbers I can find:
The new G12 model introduced in 2016 sold 13,000 units in the US that year.
The new G70 model introduced in 2023 sold 11,000 units in the US that year.
And in 2024, we are almost to September, they have sold 5,000 units in the US so far this year.
Care to share your stats...?
Look it up on Goodcarbadcar,
Through June:
S Class
7 Series
It does, but S Class sales include the Maybach variants, 7 no longer has the V12 or the Alpina. There are always different models. The EQS and S Class are not the same car, for instance I would never consider an EQS but would an i7...have to compare model to model.
The hate for this car is largely online. I know a couple people who have them and they say they get tons of comments and compliments, more than other cars they have had. In the time I have had my S580 not one person has commented on it in the wild.
Last edited by SW20S; Aug 22, 2024 at 08:51 PM.
Look it up on Goodcarbadcar,
Through June:
S Class
7 Series
It does, but S Class sales include the Maybach variants, 7 no longer has the V12 or the Alpina. There are always different models. The EQS and S Class are not the same car, for instance I would never consider an EQS but would an i7...have to compare model to model.
The hate for this car is largely online. I know a couple people who have them and they say they get tons of comments and compliments, more than other cars they have had. In the time I have had my S580 not one person has commented on it in the wild.
The Best of Mercedes & AMG




Look it up on Goodcarbadcar,
Through June:
S Class
7 Series
It does, but S Class sales include the Maybach variants, 7 no longer has the V12 or the Alpina. There are always different models. The EQS and S Class are not the same car, for instance I would never consider an EQS but would an i7...have to compare model to model.
The hate for this car is largely online. I know a couple people who have them and they say they get tons of comments and compliments, more than other cars they have had. In the time I have had my S580 not one person has commented on it in the wild.
I feel like this movie has played before

The S-Class sells more cars than BMW selling its ICE version of the 7 series.. I would say that while 7 series sales improved, it has at no point surpassed the S-Class. To compare i7 sales with US S-Class Maybach sales is also a stretch. Maybach is extremely strong but the majority are Asian sales. Add a couple hundred in the US as most Maybach's sold in the US are SUV's.
We know that there was a 40+% blip on i7 sales of all 7 series sales sometime in 2023 but one can count on a 15% share for the EV's. We will obviously know more once these sales are broken out.
While you don't to see the EQS as a S-Class EV equivalent, Mercedes does and that is what matters. MB has separate platforms for ICE/EV while BMW has multi-platform models. Either you compare all together or you have to recognize that the i7's must be deducted from the7 Series ICE sales.
This has nothing to do with hating on models. I wish both brands great success but the S-Class and the 7 Series are taking a beating in 2024. The Genesis G90 sold a total of 809 cars so far so they are not going anywhere either.
Last edited by Wolfman; Aug 23, 2024 at 12:07 PM.
It does, but S Class sales include the Maybach variants, 7 no longer has the V12 or the Alpina. There are always different models. The EQS and S Class are not the same car, for instance I would never consider an EQS but would an i7...have to compare model to model.
The hate for this car is largely online. I know a couple people who have them and they say they get tons of comments and compliments, more than other cars they have had. In the time I have had my S580 not one person has commented on it in the wild.
They don't really show the new 7 Series (740/750, etc.) outselling the new S Class (and even then, barely) - do they...?
As stated, those figures include the i7.
And you really can't compare i7 sales to a Maybach sales, can you...?
The Maybach cost twice as much and sells a lot less...?
And I, and others I know have seen the new 7 Series in person as well - and I can find no one I know that looks at it and says - now that is luxury - either the inside or out.
Is it "different" - definitely.
Is it "luxurious" - not so much.
Let's hope Dima is right and BMW changes it in the refresh for the better.
Last edited by polo1; Aug 23, 2024 at 01:21 PM.

The S-Class sells more cars than BMW selling its ICE version of the 7 series.. I would say that while 7 series sales improved, it has at no point surpassed the S-Class. To compare i7 sales with US S-Class Maybach sales is also a stretch. Maybach is extremely strong but the majority are Asian sales. Add a couple hundred in the US as most Maybach's sold in the US are SUV's.
We know that there was a 40+% blip on i7 sales of all 7 series sales sometime in 2023 but one can count on a 15% share for the EV's. We will obviously know more once these sales are broken out.
While you don't to see the EQS as a S-Class EV equivalent, Mercedes does and that is what matters. MB has separate platforms for ICE/EV while BMW has multi-platform models. Either you compare all together or you have to recognize that the i7's must be deducted from the7 Series ICE sales.
This has nothing to do with hating on models. I wish both brands great success but the S-Class and the 7 Series are taking a beating in 2024. The Genesis G90 sold a total of 809 cars so far so they are not going anywhere either.
I completely disagree, and like I showed it is outselling the S Class, so clearly lots of other people disagree too. I know some people with them and they love them and have said they have never had another car that has drawn more positive response. Everybody in my own life I have discussed my car search with have been wowed by the 7 and I haven't gotten any negative reactions. Like I said the hate for this car is largely online. People are buying it, they wouldn't be buying it if they hated it.
Last edited by SW20S; Aug 23, 2024 at 03:36 PM.

The S-Class sells more cars than BMW selling its ICE version of the 7 series.. I would say that while 7 series sales improved, it has at no point surpassed the S-Class. To compare i7 sales with US S-Class Maybach sales is also a stretch. Maybach is extremely strong but the majority are Asian sales. Add a couple hundred in the US as most Maybach's sold in the US are SUV's.
We know that there was a 40+% blip on i7 sales of all 7 series sales sometime in 2023 but one can count on a 15% share for the EV's. We will obviously know more once these sales are broken out.
While you don't to see the EQS as a S-Class EV equivalent, Mercedes does and that is what matters. MB has separate platforms for ICE/EV while BMW has multi-platform models. Either you compare all together or you have to recognize that the i7's must be deducted from the7 Series ICE sales.
This has nothing to do with hating on models. I wish both brands great success but the S-Class and the 7 Series are taking a beating in 2024. The Genesis G90 sold a total of 809 cars so far so they are not going anywhere either.




The 8 Series argument makes zero sense because it is a completely different platform than the 7 Series and also comprises of a whole model family (cab, coupe and 4 door Gran Coupe aka sedan) in M, Alpina and standard trims.
While people are discussing the manufacturing cut of the S-Class, it is interesting to see that Mercedes is not discounting the car as much to move metal like BMW and rather cut production. While they have softened the lease deals/discounts, they are not coming close to 7 Series deals. Worse in Europe. MB has changed the agency model there and all inventory at dealers is owned by MB, not the dealers. The S-Class is barely discounted; avg. S-Class discount is around 8K Euro while the 7 Series is discounted by over 20K Euro and the i7 by 35k Euro. Plus attractive lease rates. Some of this will impact the sales numbers
Last edited by Wolfman; Aug 24, 2024 at 07:45 AM.




Then I bought a used 750 or some such...driver's seat was like sitting on a narrow board - shuffled it off pretty quickly.
Just looked at their current models...do not care for the styling one little bit. My 2018 MB S560 is, in my eyes, far more attractive.
SUVs in general? Ugly.
Just my opinion.




But here's the bigger news: I’m back in the Mercedes-Benz family! After a 4.5-hour drive to finalize things with BMW and also check out other options at the same BMW dealer mid of this week (none of which worked for us), I =made plans cross-shopping every Mercedes / BMW / Audi dealers on the way (350 miles away from home). Finally settled on a Benz after 3 hours of negotiations and 2 more to finalize the paperwork. We drove our new car home last night, and I’ll be sharing more about it soon in it's relevant sub-forum (but I just posted more about my new ride here as I already owe the W222 folks a farewell: https://mbworld.org/forums/s-class-w...ml#post9021837
It's good to be back!
The 8 Series argument makes zero sense because it is a completely different platform than the 7 Series and also comprises of a whole model family (cab, coupe and 4 door Gran Coupe aka sedan) in M, Alpina and standard trims.
While people are discussing the manufacturing cut of the S-Class, it is interesting to see that Mercedes is not discounting the car as much to move metal like BMW and rather cut production. While they have softened the lease deals/discounts, they are not coming close to 7 Series deals. Worse in Europe. MB has changed the agency model there and all inventory at dealers is owned by MB, not the dealers. The S-Class is barely discounted; avg. S-Class discount is around 8K Euro while the 7 Series is discounted by over 20K Euro and the i7 by 35k Euro. Plus attractive lease rates. Some of this will impact the sales numbers

BMW absolutely has a better lease, but they always have had a much better lease, that doesn't explain this.
Last edited by SW20S; Aug 24, 2024 at 05:57 PM.




Nothing new here. The only difference is that MB has changed their strategy (which has been posted on the forum and discussed) to be a luxury brand where margin preservation has priority over output.
One unfortunate side effect is the overly aggressive branding strategy on the cars. How many logos does one need on a car?
The new Maybach SL looks like a Louis Vuitton bag. At least 500+ logos on the car

Nothing new here. The only difference is that MB has changed their strategy (which has been posted on the forum and discussed) to be a luxury brand where margin preservation has priority over output.
One unfortunate side effect is the overly aggressive branding strategy on the cars. How many logos does one need on a car?
The new Maybach SL looks like a Louis Vuitton bag. At least 500+ logos on the car

I had a chat about this with several salespeople and they said that most returning W222 leasers have not been upgrading to the W223, they have been buying their cars out and keeping them and most W223 buyers are first time S Class buyers. I even had salespeople make no effort to even try and put a deal together for me on a S580 and just say "I would buy your S560 out, thats what most people do because the deals on the new ones are terrible".
Its a shame because the car is great, I love mine and I don't miss my W222 at all.
Last edited by SW20S; Aug 25, 2024 at 11:00 AM.




Last edited by S_W222; Aug 25, 2024 at 12:26 PM.
The W223 never pulled me in the way the W222 did, it was purely a "I need to replace my S560, it doesnt make sense for me to buy it out of the lease because I'm not going to keep it long even if I did and I'm presented with a workable deal on a well spec'ed W223" so thats the way I went. I think a lot of returning W222 leasers and owners feel that way which is part of the issue. Thats not to say I don't love the car, I do...its a great car but a car like this needs to be a total wow, which the 222 was.
Last edited by SW20S; Aug 25, 2024 at 12:24 PM.
Nothing new here. The only difference is that MB has changed their strategy (which has been posted on the forum and discussed) to be a luxury brand where margin preservation has priority over output.
One unfortunate side effect is the overly aggressive branding strategy on the cars. How many logos does one need on a car?
The new Maybach SL looks like a Louis Vuitton bag. At least 500+ logos on the car





I had a chat about this with several salespeople and they said that most returning W222 leasers have not been upgrading to the W223, they have been buying their cars out and keeping them and most W223 buyers are first time S Class buyers. I even had salespeople make no effort to even try and put a deal together for me on a S580 and just say "I would buy your S560 out, thats what most people do because the deals on the new ones are terrible".
Its a shame because the car is great, I love mine and I don't miss my W222 at all.
Am also a BMW fan and have more BMW ownership experience. No MB fan viewpoint here.
Sales are below expectation for the S-Class and the 7 Series.
No need for additional anecdotal thoughts. The numbers and discounts speak for themselves

I am really happy that you like your S580. It’s a gorgeous car and I wish you many happy miles!








